Brand Identity: Page 5
The Unwritten Rules of Naming Your Business
You may not know it, but your industry has unwritten rules when it comes to business names. Find out what yours might be so you can craft a name that resonates with your customers.
Could This Watch Company's Legal Battle Change Trademark Law Forever?
Can you create a product that references, parodies, or uses parts from another brand? Many entrepreneurs are trying...and then getting sued. But the law is far from settled. This is the story of one startup that fought back and might just help change the way brands are built.
Why Storytelling Is a Skill that Every Entrepreneur Should Practice
In a world full of aggressive marketing, storytelling may be the one device that captures people's attention for more than just a few seconds. Read on for tips and tricks to doing it well.
Define Your Brand Identity in 3 Steps
Developing your brand identity is far more than just a logo.
5 Things to Consider When Building a Business
Starting a business this year? Here are a few things to consider before taking that leap of faith.
This Agency Works To Improve a Company's Brand Identity
Ramotion develops visual identities and comes up with tons of brand strategies to push a brand to the success it deserves
Connecting the World with Your Vision: 5 Expert Tips to Brand Your New Business
A brand distinguishes you from the crowd and can give you a competitive edge to go up against bigger players in your market
Here's How Creatives Can Build Their Brands
Los Angeles-based DJ and producer Figment believes artists should act as entrepreneurs by using the Internet to grow and sustain a monetizable brand and a group of loyal fans.
Ecommerce: 4 Actionable Ways to Build a Brand
If you don't build your brand, you won't survive.
How Can Brand Licensee Business in India Witness Robust Growth?
Brand licensees, who don't endorse the 'Make in India initiative', should have a good supplier from where they could import the product by prioritizing the product quality
Learn How to Build a Successful Brand With This Online Course
Craft the perfect brand with marketing expert Porter Gale.
#Shepreneurs: Challenges Women Face While Starting Up
The time has come for shepreneurs to take the onus and kick away the self-inflicted doubt, says Shalini Prakash, the venture partner at 500Startups
4 Critical Steps for Building a Memorable Brand
Developing an impactful brand is make-or-break. It's what will help your company gain new customers, and most importantly, it's what will keep them coming back.