Building a Business
Can the ‘Freemium’ Model Work For You? Here’s How to Know.
Offering 'freemium' products can be a smart way to acquire customers and build a lucrative business, but it's not the right move for every company.
Business Model | Page 4
Building a Business
You Really Could Have a Legitimate Business in a Week
If your great idea solves problems, the rest is mostly filling out forms online. You can knock it out in a few days.
By Derek Miller
Human Resources
How Your Culture Will Ensure You Keep Your Edge
Innovate to avoid becoming obselete.
By Ben Judah
Building a Business
This Cow Illustrates 8 Business Models (Infographic)
It's not as silly as it sounds.
By Rose Leadem
Building a Business
3 Ways the Utility Industry is Mimicking Startup Mentality
As a reaction stricter regulations, the utility industry is taking lessons from entrepreneurs on how to become more agile.
Buying a Franchise
Searching for a Franchise? Buy into Something You Don’t Love.
Loving the product or service offered shouldn't be the reason you buy a franchise.
By Rick Bisio
Building a Business
The Startup Studio Effect: How Hollywood’s Movie Model Applies to the Startup World
It's not that startup studios are better than accelerators; it's simply that accelerators leave a lot of opportunities on the table.
By Zach Ferres
Building a Business
Be Prepared for the Startup J-Curve
Don't abandon your plan the first time things don't go as expected.
By Lewis Schiff
Building a Business
How to Prepare for Uber as Your Potential Competitor
Niche marketplaces are already following Uber's model. But that doesn't mean these companies shouldn't worry once Uber brings its vast resources and funding to their category.
By Tx Zhuo
Building a Business
Don’t Uberize, Strategize! 3 Steps to a Better Business Model.
Want to shake up your industry? Avoid the pitfalls of the the 1-size-fits-all 'Uber for X' approach.
By Zach Ferres
Building a Business
How to Make Decisions in an Imperfect World
Even the best models of the world are imperfect.
By James Clear
Building a Business
Traction Is What Investors Are Looking for When You Present Your Plan
Investors will not be interested in your product until you can show them that a big market is getting interested.
By Ash Maurya
Thought Leaders
Focus on Core Strengths So You Can Run Leaner in Uncertain Times
Economic and political transitions provide the perfect incentive to define your business model and evaluate shifting opportunities.
Building a Business
These ‘Market Boosters’ Can Double Your Growth Rate
Define your target customer's influencers and make them an integral part of your content strategy.
Building a Business
The Definitive Guide for Growth Hacking (Infographic)
Growth hacking is all about applying unconventional marketing strategies to break through, grow faster and stay ahead of the competition.
Building a Business
7 Actionable Steps to Craft a Lean Business Model
Start small, use a proven approach, anticipate change and pay attention to customer opinion and market research.
Building a Business
Why Everybody Respects Professional But Nobody Likes Corporate
As founder and CEO, you get to define the company culture, and it should always be professional. What it shouldn't become is impersonal.
Thought Leaders
3 Lessons Martial Arts Teaches You About Starting a Company
Starting a business and competing in mixed martial arts are strikingly similar.
Building a Business
When Mapping Your Growth Don’t Assume Price Is Your Big Weakness
Price is the easiest way to compare your product with the competition but it's just one consideration for your potential customers.
Building a Business
7 Ways to Keep Your Focus on Execution After the Idea
Are you sure your startup is moving beyond the idea stage to assure long-term business success?
Building a Business
8 Things McDonald’s Can Teach You About Business Success
One could argue that McDonald's has created one of the greatest business models to follow.
By John Rampton
Building a Business
B2B? C2C? VC-Backed? Read on to Have These and Other Business Models Explained.
Here are five business models your startup can use in its pursuit of bringing in revenue.
By Igor Shoifot
Thought Leaders
Is That Dream Opportunity a Nightmare Waiting to Happen?
Don't let fear of missing out stampede you into an opportunity that isn't the right fit.
Building a Business
How to Tap Your Inner Business Futurist
Scenario planning can elevate your entrepreneurial vision, leading to increased value and growth potential.
Tech
The Future of Wearables Depends on an Entirely New Business Model
Those in the seamless technology business need to put on their smarty pants and drive the marginal lifestyle cost of their products to zero.
By Ben O'Brien
Building a Business
Take 4 Steps Back to Move Your Small Business Forward
Find out what it means to invest 'from the inside out,' so your payoff will be well worth the grind.
By Adam Root
Building a Business
Meet Cups, the ClassPass of Coffee Shops
Unlimited coffee for a monthly fee sounds great to customers' ears, but will the service benefit independent businesses in the long run?
By Laura Entis