Influencer Marketing: Page 6

Social Media

The Most Common Influencer-Marketing Mistakes and How to Avoid Them

Influencer marketing may seem like the new gold rush in digital marketing, but most brands are doing it wrong.

Marketing

This Is What You Need to Know About Influencer Marketing in 2021

Influencers are the golden children of digital marketing, and brands stand to profit from that fact.

Growing a Business

The 3-Step Guide for Companies Wanting to Execute a Successful Influencer Marketing Campaign, From an Influencer's Perspective

In my experience, creating a successful influencer marketing campaign requires thorough preparation and clear communication.

Marketing

Influencer Marketing 101: A Blueprint for Running a Successful Campaign

Reach your ideal customers, increase brand awareness and drive sales by collaborating with influencers.

Social Media

It's Time to Redefine the Influencer

It's time for us to change the term to a more representative title.

Social Media

How TikTok Became One of the Most Downloaded Apps of All Time

These four aspects of TikTok set it apart from other social media platforms.

Marketing

What 'Authenticity' Actually Looks Like in an Influence-Marketing Collaboration

Believe it or not, it is possible to be authentic in talking about a product. Patrick Janelle and Elliott Clark produced a prime example for cocktail-accessory company Q Mixers.

Social Media

If You Have Something to Sell, Why Not Become a Social Influencer?

With this offer, take your first step toward influencer status.

Marketing

5 Essential Questions to Vet Influencers

Much has changed in the influencer-marketing world over the past few years, but here are five crucial points you should still consider when choosing the right influencers for your campaigns.

Marketing

Meet the Agency Disrupting Advertising By Creating Influencers

Bandolier Media started with two guys goofing off on social media. It's now one of the most disruptive agencies in America.

Marketing

Does Being an Influencer Mean Anything Anymore?

Does being an "influencer" really mean anything anymore? And if so, how can we thrive in an era with deteriorating public trust?

Social Media

This Is How Artificial Intelligence Is Revolutionizing Influencer Marketing

AI is helping companies identify viable influencer-marketing channels and completely transforming the game.

Marketing

What Bernie Sanders and Charli D'Amelio Can Teach You About Influencer Marketing

Yep, these two actually have something in common.

Marketing

SAG-AFTRA Agreement Falls Short of Solving Pay, Benefits Gap for Influencers

The fanfare of the Screen Actors Guild's Influencer Agreement leaves most influencers out in the cold, but that's simply the nature of influencer marketing.

Growing a Business

5 Ways to Master Sales

Learn to overcome the five biggest fears in sales and become a master salesperson.