Marketing Ideas | Page 9

Dell just aired a six-part series of Webisodes on the winner of its America's Favorite Small Business contest. Here's what the company got out of starring in the series.

Launching a PR campaign, building a website, buying an ad: These actions won't automatically bring in the business, but what will is combining your marketing efforts.

Zombie-related sales are a $5 billion market opportunity any entrepreneur can feast on. Here are a four ways you can reap some zombie-related profits -- and they're not just for Halloween, either.

Three tips for combining a consumer's interests and location in your mobile marketing efforts to help give your revenues a lift.

New York City Mayor Michael Bloomberg urges consumers across the country to support independent merchants on Nov. 26.

We're already thinking about the upcoming holiday season -- and how many of our readers who are independent merchants will fare this year.

Savvy business owners are figuring out ways to use game platforms and social media tools to generate longstanding customer loyalty, engagement and, ultimately, revenue.

Use these tips to learn how to find and approach the three types of people that can help your brand onto the red carpet.

Looking to bring together your community to support local businesses? Consider these guidelines for getting started.

With USPS nearing insolvency, prices may rise as service levels decline. Here are some suggestions for keeping mailing costs down.

If you find yourself taking your local Subway for granted, Franchise Appreciation Day offers an opportunity to show your support.

Looking to score some loot for your business? Check out these four contests for entrepreneurs and small-business owners.

Here are three ways your small business can replicate the boy wizard's magical marketing strategy.

With the final movie installment only hours away, we break down some of the most interesting numbers associated with the epic franchise.

Add some short-term sizzle to your year-long marketing campaign.

Google's Business Photos aims to amp up your Places page. Here's how you can apply for a Google photo shoot of your local business.

When it comes to turning moms into customers, these tweeters have insights in spades.

Geotoko helps businesses reach customers of every check-in app persuasion.

New research reveals that an elite group of Twitter users create half all tweets. Here's what that means for your business.

From online to off, and the other way around. Why both worlds still matter.

Small-business owners can win big exposure by securing a product-placement deal.