Referrals | Page 2

The boys and girls of summer are looking for many attributes uniquely found in small business environments. Entrepreneurs should exploit their advantage over large firms to improve their workforce, short- and longterm.

Referrals are a great way to increase sales and clients. Here's how to get more of them.

Make it as easy and enjoyable as possible for your clients to let people know that you do good work.

Sure, you can't attract talent with salaries matching those of the tech giant down the street. But you may have something of value that tech giant will never have.

Secret No. 1 is culture: If a company is terrible to work for, employees won't wish it on their worst enemy -- let alone someone they like.

Remember: People do business with people they like and trust.

The people you are looking to for referrals need to understand your product but pitching them to buy it is self-defeating.

An employee referral rockstar is consistent and driven to find the best cultural fits for his or her employer's hiring team.

Gathering and promoting feedback can lead to big wins.

Referrals are a key method of sustainable growth.

There's more than one way to generate customer referrals. Here are 2 smart tips that can help increase your referral rate.

Have you thought about 'pipelining'? What about social sourcing?

Getting customers cost money, keeping customers makes money. Now there is a book that details what works and what doesn't to boost customer retention.

The typical customer referral program really offers the customer very little inducements to refer anybody.

Finding a job isn't easy, but these simple tips can make finding a job easier.

While referrals do happen organically, they're never a given -- even if a customer loves your products and services.

Think of networking as meeting new people so you can figure out how to be be helpful, instead of the other way around.

Don't plead. Don't bribe. Don't send chintzy gift cards. Instead, focus on the little things people appreciate.

You worked hard! You got 'em! Now, what do you do with them?

Don't let recruiting mistakes cost your bottom line.

Referrals are not only the least expensive customers to acquire, but they are also typically the easiest to close.