Reputation Management | Page 6

You can learn a lot about -- and how to improve -- your company from unhappy customers.

Handled correctly, a scandal represents an opportunity to win trust, show goodwill and reassure consumers.

From generating leads to protecting your reputation, these 20 social-media tools are just a few of hundreds now available to enhance your social-media presence and investment.

If your front-desk person is rude, if you don't keep an eye on your competitors or if you've somehow soured a relationship with a reporter, your business could be in big trouble.

Legitimizing your reputation and really getting to know potential customers are only a couple of ways to make sure your content is effective.

How buyers and sellers alike benefit from the company's legendary online reviews.

You don't wait until your teeth are rotting and gross before you clean them, do you? Don't wait until your online reputation is a mess either before you decide to take care of it.

There's no getting around cyber-savvy critics. Here's how to use them to your advantage.

Our exclusive Q&A with Julia Cordray, the brassy CEO behind the Internet's most hated app.

An unhappy team member can be your worst enemy if he or she is seeking revenge. Here's how to prevent an insider from destroying your brand.

Research shows how even an average 3-star rating for your business can hurt your bottom line.

Staying on top of feedback should be a top priority when dealing with the online retailer.

These steps helped an old company achieve record growth, and they can help your business too.

How do you redirect public perceptions when criticisms stick, especially if these labels are based in reality?

Internships should include compensation and opportunity for mentoring.

Only one negative online review can destroy your company's reputation. Here's how to prevent that from happening.

Has your personal brand suffered a serious blow or maybe even sabotage?

Imagine if Tinder, Facebook and LinkedIn had a snarky stalker baby and, yuck, you're there.

The content you put online now could save your reputation if you or your company are ever in the news for unwelcome reasons.

Take control of your company's online narrative by following these tips.

Successful entrepreneurs spend countless hours building and protecting their company's brand, but far too little managing their own.