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Social Media

Brand Reputation

You Don't Need to Be a Corporate Behemoth to Have a Strong Social Reputation

Follow these corporate brand reputation management tips for your own social brand.
Social Media

How Livestreaming Helped This Entrepreneur Earn $11,000 in Her First 3 Weeks

Ten key lessons from Nicole Walters on how to grow your brand following and audience.
Tech Addiction

What's Under the Tree For Your Preteen This Christmas? If It's Technology, Exercise Caution.

Your plan to introduce new technology to your children may not be setting them up for success, even if they're over (the generally accepted age of) 13.
Retail Businesses

4 Online Marketing Tactics Brick-and-Mortar Stores Can Leverage to Thrive

Online ads and social media are simply new ways to build the loyal customer base successful stores have always needed.
Starting a Business

Yes, You Can Still Bootstrap Your Startup From Zero to Millions of Users.

Against the odds, but it's possible. Or at least it's not impossible.
Social Media

4 Online Entrepreneurial Personas People Just Don't Find Believable

Social media allows you to present yourself however you want but, in the long run, people know who is authentic and who is not.
Social Media

This PR Guru Says When It Comes to Social Media, Stop Doing These 5 Things Right Now

Jessica Abo sits down with the founder of MB Social to get tips on you can help your brand break through all of the noise online.
Content Marketing

The Secret to Successful Content-Marketing In 2018 Is Having a Strategy, So Get One.

Content-marketing is the most powerful engine driving sales, but few businesses have a plan.
Advertising

6 Proven Facebook Advertising Offers You Can Use to Attract More Business

No need for guesswork here: Use one or more of these Facebook ad strategies to grow your business.
Instagram Icon

This Designer's Instagram Savvy Led to Partnerships With Microsoft and Target

Joy Cho discusses her tricks for Instagram success and bringing happiness to your followers every day.
Social Media

Beware of Relying on Fake Social Media Followers. Ever Heard of 'Shadowbanning'?

It's scarily easy to grow your numbers rapidly if you're willing to resort to fake traffic. But if you do, brace yourself for the consequences.
Influencers

How I Connect With Influencers Like Demi Lovato and Pharrell Williams -- And How You Can, Too

Learn where to reach out, what to say and how to maintain the relationship.