Building a Business
Three Ways to Find an Edge in a Crowded Market
Whether you're a pioneer or a latecomer in a competitive industry, here are strategies to stay ahead of the pack.
Solutions | Page 5
Thought Leaders
Lessons Learned: How Tumblr Recovered from a Business Crisis
David Karp's blog platform has seen hockey-stick growth, and so has his learning curve as entrepreneur. He shares how his company bounced back from the tech tumble that brought down millions of blogs last year.
By Teri Evans
Building a Business
The Pros and Cons of Cloud-Based Amazon Web Services
In this month's Can't Live With/Can't Live Without column, two business owners explain their opposing views on the remote computing service for web sites.
Marketing
How to Create Online Videos That Can Lead to More Sales
Most customers want to see a product in use before they buy it. Posting demos on your web site can generate more traffic -- and conversions.
Building a Business
How Airline Perks Stack Up for Business Travelers
With airline extras dwindling, access to on-board Wi-Fi or TV can dictate who gets your travel budget.
Business Funding
Five Tips for Asking Friends and Family for Funding
Sure, securing seed money for your startup is important, but so is preserving the relationships of those closest to you. Here's how to do both.
Building a Business
How to Stage a Small-Business Comeback
Three turnaround strategies to survive, and thrive, beyond the recession.
By Jane Porter
Business Accounting
How to Make Money As An Expert
Package up the knowledge inside your head to create a business based on your expertise.
By Robert Skrob
Building a Business
How to Know When to Outsource IT
When is the right time for an entrepreneurial business to outsource IT management to a remote provider?
By Dan O'Shea
Business Accounting
Six Ways to Smooth Out Uneven Cash Flow
How one small-business owner made strategic changes when finances became unpredictable.
By Scott Gerber
Building a Business
5 Ways to Keep Cash Flow Pumping
For new business owners, getting cash flowing into the business should be priority No. 1. Here are ideas for getting started.
By Brad Sugars
Building a Business
Seven Ways Solopreneurs Can Grow a Home Business
Here's how to increase revenue at your home business while keeping it a one-person show.
By Carol Tice
Business Operations & Logistics
Five Ways to Re-Energize Sales
An entrepreneur shares strategies that helped breathe new life into his company.
By Scott Gerber
Building a Business
Don’t Let These Tax Write-Offs Trip You Up
Some deductions may be worth a second look. Then there are those you want to be extra careful about.
Building a Business
How Airbnb Can Make Business Travel More Fun
Next time you hit the road on business, skip the hotel and check into an igloo or castle instead.
Online Presence
How to Harness the Power of Social Media Feedback
Engaging with consumers enables owners to assess a product's strengths and weaknesses.
By Gail Goodman
Building a Business
How to Inspire an Ownership Spirit Among Employees
A workforce of owner-minded employees will often go beyond expectations for the sake of the business's objectives.
By Marcus Erb
Building a Business
Coping with a Cash Crunch
How three entrepreneurs hunkered down to ride out the recession.
By Fawn Fitter
Human Resources
How to Hire a Webmaster
How to size up and select a webmaster who can keep your site one step ahead.
Business News
Why Mobile-Friendly Websites Are Critical to Your Strategy
Mobile applications redefined the user experience but represent only a pit stop in the continuing evolution.
By Dan O'Shea
Tech
A Look at Low-Cost Cameras Ready for Business
A good camera can help you enhance everything from your social media profile to your product spec sheets.
Business Accounting
Two Weeks to Startup: Day 5: Find Financing
Today, you'll learn where look for the money you need to launch. Part five in a 10-part series to help you start a business.
Business Ideas
Two Weeks to Startup: Day 2. Research Your Business Idea
Carving out a niche in the marketplace is crucial to survival. Here's how to evaluate your chances of success.
Building a Business
When You’re Ready to Sell the Business
Four tips to maximize profits and plan your exit.
Tech
Data Backup and Storage: Should You Stay Local or Go Online?
Whether to take data storage online or stay local depends on your risk tolerance. How two entrepreneurs decided.
Entrepreneurs
A Wiser Use of Space: How to Set Up Your Home Office
Part Two of a three-part series on home offices: Tips for choosing an optimal spot and staying organized.
Building a Business
From Idea to Market
So you have a genius idea. Here's what it takes to get a new product to market.