Business News
Microsoft Revealed Major AI Updates at Its Developer Conference — Here’s What You Need to Know
The updates are intended to make Bing and ChatGPT more intelligent and intuitive.
By Amanda Breen
Bing
Tech
Bing’s New Chatbot Has Threatened, Gaslit, and Flirted with Users: ‘It Tried to Convice Me I Should Leave My Wife.’
Microsoft is currently testing its AI-powered search engine and the reports from the field have been anything but normal.
Business News
China Blocks Microsoft’s Bing, Despite Offering Censored Search
'We've confirmed that Bing is currently inaccessible in China and are engaged to determine next steps,' a Microsoft spokesperson said.
By Michael Kan
Marketing
3 Tips on Becoming a Pay-Per-Click Expert
PPC has been, is and will almost definitely continue to be an integral part of every brand's advertising stack.
By Andrew Medal
Tech
Wi-Fi: The Great Bridge Between Online Personalization and Killer Real-Life Experience
The future is full of wi-fi.
Business Operations & Logistics
5 SEO Techniques You’re Doing All Wrong
Great online content doesn't matter without an equally smart strategy to get your message in front of key audiences.
By Aaron Agius
Marketing
Why Big Businesses Must Proactively Manage Their Online Reputations
Here's a hint: The reasons are the same for small companies, but the stakes are much higher.
Building a Business
No, It’s Not Arrogant to Google Yourself
In fact, it's downright irresponsible to not Google yourself.
By Ryan Erskine
Building a Business
I Hated the Amazon Echo But Decided to Give It a Second Chance — Here’s What Happened
The voice-activated speaker failed to impress on my first pass. Here are some observations after giving it another go.
By Jason Fell
Building a Business
How the Future of Mobile Search Is Unfolding This Year and Beyond
"Mobile First" is about meeting the mobile customers at every point of their journey.
By John Rampton
Building a Business
How to Implement a Killer Online-Marketing Strategy for $15 a Week
A great approach to online marketing is more of a bargain than you think.
By Jason Parks
Building a Business
10 Winning Tactics for Marketing Online to Other Businesses
B2B is its own marketing genre but there are many avenues online for getting a dialogue started with the people you need to reach.
Building a Business
Report Highlights Digital Trends Entrepreneurs Need to Know About in 2015
ComScore's new white paper puts numbers behind the increasingly mobile habits of consumers.
By Mel Carson
Online Presence
How to Get to the Top of LinkedIn’s Search Results
Let this LinkedIn expert show you the one thing you can do to dramatically improve your ranking on LinkedIn search.
Building a Business
4 Great Tools for Making the Most of Local SEO for Your Business
If you want local customers to come across your business, this is what you need to do.
Building a Business
3 Top Strategies for Attracting Visitors to Your Website
Problem: You've built your website, but no one has come. Here are some strategies for getting eyeballs on your site.
Building a Business
Microsoft Nails All But 4 of 24 Oscar Predictions
And the statue for best data-driven Academy Award predictions goes to...Bing.
Marketing
If You’re Not Marketing on Bing You’re Missing 30% of U.S. Searchers
Google is the dominant search engine but a remarkably large share of searches take place on often-overlooked Bing.
Building a Business
10 Questions to Ask When Hiring an SEO Consultant
Here's a quick guide to what you need to know when seeking help with your search engine optimization efforts.
Building a Business
6 Changes Your 2015 SEO Strategy Must Focus On
Strategies are always evolving, so get a head start on next year by diving into these shifts.
Building a Business
How to Pick the Best Online Advertising Channel for Your Business
A law office needs to target its market differently than a business selling stuffed animals.
Business Operations & Logistics
6 Things Innovative Search Engine Marketers are Doing Right Now
A few years ago, your average search expert could be found creating hundreds of backlinks or stuffing a page with keywords. Today, the role calls for so much more.
By Neil Patel
Building a Business
The Missing Element in Your Digital Marketing Might Be a Fresh Coat of Paint
Make certain your business is always pretty as a picture and you won't worry what potential customers see when they look online to decide if they'll visit.
Building a Business
Ignore Video and Miss Out on 69 Percent of Mobile Traffic
In a fast-paced digital world, the visual appeal of the second screen can't be denied. Marketers, take heed.
By Eric Siu
Marketing
You Need a Modern SEO Strategy. Here’s How to Shape One. (Infographic)
Sure, you want your company's site to rank high in search-engine results. The proof that your efforts worked may arrive in the form of new customers.
By Kris Barton
Building a Business
New Online Businesses Should Steer Clear of These 5 Mistakes
A lot of money can be made if you effectively set up your website, but these errors will hurt your chances.
Marketing
The Secret to Tweaking Your Google Adwords Campaign for a Mobile Market
Mobile searches are increasing at fast pace but advertising to an audience on the move is different from the same audience at their desktop.