Building a Website | Page 7

Don't get bogged down creating and maintaining a high-priced, one-of-a-kind site, just to have a web presence and host a blog.

Your online presence can't focus just on selling a product or service. To reach more customers, make your website is engaging -- a place where potential customers interact enough with you to become committed customers.

Just because you're not Apple or Amazon doesn't mean you can't look every bit as professional to consumers. Here's how to do it.

CEO and founder Anthony Casalena started what would become Squarespace to solve his own problem back in 2003. Now it's used by more than 1 million entrepreneurs and creatives.