Building a Business
How to Write the Perfect Headline for Your Next Article
When crafting the perfect headline, take into account which platform your article will live.
By Ash Read
Content | Page 8
Business News
7 Types Of Awesome Social Media Content Your Brand Can Be Creating Right Now
If you're eager to explore, but not sure where to start, check out this list of seven awesome types of social media content you can be creating right now.
By Aja Frost
Marketing
Why Long-Form Content Performs Better & How to Create It (Infographic)
This six-step process will help you crack the code on content marketing.
Marketing
The Future of Content Marketing: Why Click Bait Won’t Cut It
For businesses to succeed, they will need to shift away from a lot of attention-grabbing headlines to more quality posts created from people outside the company.
Marketing
Is Your Content King or Just The Court Jester?
Content is king, but not all content is created equal. Good content requires a bigger investment than Fiverr.
Building a Business
3 Questions to Make Sure Your Content Starts the Conversation
Consider what is happening now, what it means to your business peers and why is it interesting to an editor.
By Shana Starr
Marketing
Why Real-Life Results Don’t Meet Buyer Persona Expectations
All your content should be designed to drive certain behaviors in your audience.
By Aaron Agius
Business News
Writing for a Mobile Audience: 4 Things to Remember
Readers using small screens interact with the content you write in a different way.
Building a Business
5 Things Online Entrepreneurs Need for Success
You'll need a clear vision, quality content and more.
By Lewis Howes
Online Presence
Using Social Media for Business Without Bleaching Out the Social
Navigate the risks of social media, from brand buzz to negative reviews, by charting an Internet course that avoids known obstacles and unforeseen dangers.
By Phil La Duke
Marketing
4 Simple Steps That Transform How You Approach Content Marketing
Creating great content is only the beginning. Focus on outreach and marketing tactics to really boost your business.
By Tony Messer
Business News
How to Keep Your Social Media Images Looking Fresh
Just because you post daily doesn't mean your images can't be enticing. Read on to learn more.
Marketing
How to Make Content the Engine That Drives Sales
An effective content strategy can generate greater volumes of customer traffic and sales.
By Derek Miller
Building a Business
5 Things Editors Wish Writers Did More Often
Editors are generally overworked and underpaid. Start focusing on making their lives easier.
By Tyler Leslie
Building a Business
Your 5-Step Guide to Creating Quality Content — Every Time
This checklist will help make sure the content you're putting out is high quality.
Building a Business
6 Key Ingredients to Successfully Build an Online Audience
It's easy to feel like you can grow a loyal audience in no time using the latest growth hacks or Twitter and Facebook tricks. But the truth is, it's not that simple.
By Ash Read
Tech
Ready for Rift? Here Are 4 Content-Creation Tips to Help You Jump In.
VR manufacturers want your content. Is your business ready to play?
By Tony Scherba
Building a Business
6 Small Differences Between Average Content Strategy and Genius Strategy
Start with the basics, plan thoroughly with lavish attention to detail and voila! The results are brilliant.
Marketing
7 Ways to Improve Your Content Marketing Strategy
Clarifying your goals and tweaking your procedures can yield amazing results.
By John Rampton
Thought Leaders
The Right and Wrong Way to Write Useful Thought Leadership Content
People don't want to read about how great you are, they want to read about how they can become great.
By Eli Epstein
Business News
Facebook Is Making a Change That Will Cut Down on the Clickbait in Your Newsfeed
The social network is tweaking the algorithm it uses to determine what posts and articles to show you to take into account the 'time spent viewing' an article as an indicator of quality.
By Rob Price
Building a Business
Why No One Wants to Hear Your Story (and How to Fix That)
Be yourself. The you that you are is far more attractive than the you people tell you you should be.
Business News
4 Steps for Writing Long-Form Content
A blank page can be intimidating, but these steps will make mastering long-form content easier.
Marketing
7 Steps to Be a Productive Content Marketer
A systematic strategy, not waiting for inspiration, is the foundation for successful content strategy.
By John Rampton
Online Presence
A 4-Step Formula For Finding Killer Content Ideas
Generating a steady stream of content is more than one brain can do alone. Study what your audience is already reading and put your own unique twist on it.
By John Rampton
Online Presence
10 Keys to Make Millions Blogging
Starting a blog costs nearly nothing but making money with it is a lot of work.
Building a Business
A Deep Dive Into Developing a Content Strategy That Resonates
User engagement metrics, which measure what users do on your website and how they do it, have become unofficial ranking signals with Google.
By Brie Moreau