Customer Relationship

Customer Loyalty

A New Paradigm for Building Customer Trust

How do you build trust among your customers? Follow these critical steps.
Relationships

4 Very Different Types of Relationships That Must Be Healthy for You to Succeed

Career and the rest of our lives are intertwined. An unhealthy relationship in either makes it hard to be successful and happy in both.
Business Failure

Do You Recognize the 8 Early Warning Signs of a Failed Startup?

If you don't know your customers and you're not 'executing,' you're in trouble.
Subscription Services

Attract Investors Using a Subscription Model

Would switching to a subscription model work for you? If yes, jump at the chance and do it right.
Customer Relationship

3 Ways to Monitor Customer Churn

Here's how to prioritize the hundreds of indicators of customer relationship and to get the right signals vs. noise.
Customer Acquisition

5 Customer Acquisition Mistakes You Can't Afford to Make

From following the crowd to worrying about ROI, here are errors entrepreneurs make when it comes to acquiring customers.
Customers

5 Simple Ways to Reach Customers

When it comes to reaching customers, public relations can either be a company's best friend or its worst enemy. Here are a few rules for establishing good customer relations.
Ask a Geek

How to Pick a Customer Relationship Management Tool That Fits Your Business

CRM tools are a great way to manage a growing client roster. Here's some expert advice on picking the one that's best for you.
Marketing

How to Repel the Wrong Customers -- and Attract the Right Ones

You don't want everyone to like you, just the right ones.
Pricing

Why You Should Drop the Client Who Demands You Drop Your Fee

Discounting your services undermines your brand and your bargaining position with all future clients.
Millennials

9 Things You Need to Know to Give Millennials Great Customer Service

Millennials hate talking on the phone but want a relationship with the companies they buy from. There's a lot to know about them.
Customer Relationship

How to Talk to Your Very First Customers

Creating valuable products requires getting valuable feedback. Who you talk to early on counts for a whole lot.
Customer Retention

Never Stop Wooing Your Customers and They Will Never Leave You

The best way to succeed as a brand is for your customers to think of your company as people who are taking care of them.
Cyber Attacks

Is 'Ransomware' Terrorizing Your Site Visitors?

You need to understand how the new threat targeting businesses works, and what to do about it.
Customer Service

How to Be a Good Customer

Always remember that when you reach out to customer support, there's a human being on the other end.