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HBO

5 of the Craziest Brand Activations at SXSW
SXSW

5 of the Craziest Brand Activations at SXSW

From HBO's 'Bleed for the Throne' part-renaissance-fair part-blood-donation-event to Comedy Central's art gallery of framed Trump tweets, here's a look at the over-the-top marketing pushes at SXSW 2019.
Hayden Field | 5 min read
Instagram Founders Quit Facebook! 3 Things to Know Today.

Instagram Founders Quit Facebook! 3 Things to Know Today.

Stay in the know in 60 seconds.
Liz Webber | 1 min read
Trigger Your Enthusiasm: What the HBO Hack Says About Customer Delight

Trigger Your Enthusiasm: What the HBO Hack Says About Customer Delight

By gathering intel and piloting potential talk triggers, entrepreneurs can build awareness and encourage the masses to do the marketing themselves.
Jay Baer | 7 min read
Top 3 Reasons to Cut the Cord

Top 3 Reasons to Cut the Cord

The best streaming services put the power in your hands to pay only for what you watch.
Eric Samson | 4 min read
These Pot-Smoking Filmmakers Are Now Getting High on HBO

These Pot-Smoking Filmmakers Are Now Getting High on HBO

The husband and wife creators of 'High Maintenance' started off posting free web videos. Today, you'll have to pay to see them on premium cable.
Joan Oleck | 7 min read

More From This Topic

'I Want My MTV' Is Now 'I Want My MStreamingTVApp'
Streaming TV

'I Want My MTV' Is Now 'I Want My MStreamingTVApp'

Cable TV is fast becoming obsolete with cord-cutting apps such as Hulu, Pluto TV and Amazon Prime taking over.
Peter Daisyme | 7 min read
5 Golden Lessons Entrepreneurs Can Learn From 'Entourage'
Lessons

5 Golden Lessons Entrepreneurs Can Learn From 'Entourage'

The HBO series about a bunch of dudes trying to make it in Hollywood can teach something to aspiring business owners.
Jonathan Long | 4 min read
How Did Lena Dunham, Mark Zuckerberg and Simon and Garfunkel Find Success?
Entrepreneurs

How Did Lena Dunham, Mark Zuckerberg and Simon and Garfunkel Find Success?

These four people, among others, rose above thousands of others to have great careers. What set them apart?
Gene Marks | 5 min read
Is It Finally Time to Cut Cable?
TV Industry

Is It Finally Time to Cut Cable?

As media companies begin making their wares available to stream, our resident personal technology columnist revisits cutting the cord.
Jason Cipriani | 5 min read
While Traditional TV Loses Ground, These Marketing Techniques Stand Strong
Marketing

While Traditional TV Loses Ground, These Marketing Techniques Stand Strong

As streaming and on-demand programming become more prevalent, small business should take advantage of traditional strategies to stay ahead.
Peter Gasca | 4 min read
Cutting the Cord: HBO to Offer Standalone Streaming Service Next Year
Online Video

Cutting the Cord: HBO to Offer Standalone Streaming Service Next Year

The move would mark a vast step beyond current streaming option HBO Go, which launched in 2010 and is only available to viewers with a cable subscription.
Geoff Weiss | 3 min read
Is 'Silicon Valley' the New 'Entourage'? (Infographic)
Entertainment

Is 'Silicon Valley' the New 'Entourage'? (Infographic)

If the HBO TV series is anything to go by, tech entrepreneurs have overtaken Hollywood actors in popular culture.
Jonathan Long | 1 min read
Roku Founder: Say Goodbye to Cable Boxes and Hello to TV Apps
Internet TV

Roku Founder: Say Goodbye to Cable Boxes and Hello to TV Apps

The father of cord-cutting predicts the future of TV. Hint: Your next boob toob will know what you want to watch and what your friends are watching.
Kim Lachance Shandrow | 7 min read
Learning From Past Mistakes, Netflix Takes New Approach to Price Hikes
Netflix

Learning From Past Mistakes, Netflix Takes New Approach to Price Hikes

When Netflix raised its subscription prices two years ago, users rebelled. This time, the company is doing it differently.
Laura Entis | 3 min read
What Elon Musk Really Thinks of 'Silicon Valley'
Elon Musk

What Elon Musk Really Thinks of 'Silicon Valley'

The billionaire behind Tesla and SpaceX thinks the creators of the new HBO series 'Silicon Valley' need to spend a little bit more time at Burning Man.
Benjamin Kabin | 2 min read