Influencers

YouTube Icon

How Christen Dominique Went From Locker Room Makeup Artist to YouTube Star

Christen Dominique built a beauty brand and a following of more than 4 million subscribers by showcasing simple, everyday makeup techniques.
Content Marketing

4 Content Strategies Every 'Experiential' Campaign Needs

Experiential marketing is about creating long-lasting memories. Harness content to boost any experiential campaign's effects.
Social Media Marketing

How to Structure Your 2019 Social-Media Campaigns to Appeal to Gen Z

Young buyers are tech-savvy and can spot marketing-speak a mile away. Show them your authentic brand voice instead.
Social Media

10 Social Media Trends to Watch in 2019

Users are increasingly leery of the information on social media.
Marketing

10 Marketing Trends to Watch in 2019

Marketing is being shaped by emerging technologies, methods and patterns.
Influencers

How Tapping Into Your Spiritual Energy Can Improve Your Productivity

Gerard Adams meets chiropractor and energy guru Donny Epstein to talk about whether "the grind" is good for you.
Influencer Marketing

When It Comes to Influencers, Fake Engagement Is Only Half the Problem

Instagram announced it is developing tools to battle the acquisition of fake followers and engagement on its platform, but these tools fail to reveal an important metric for advertisers.
Board of Directors

The Secret to Making Boards More Successful Is to Make Them More Approachable

Boards sometimes overlook a prime member of their audience: the person on the receiving end.
Starting a Business

6 Ways to Become an Influencer Behind the Camera

Kids at Play founder Jason Berger offers these takeaways for helping your content studio take off.
Marketing

How Millennials are Marketing to Gen Z

Traditional marketing is useless.
brand ambassadors

Your Startup Needs Brand Ambassadors Now More than Ever -- Here's How to Get Them

How do you woo the brand ambassadors you want? Follow these four steps.
Influencers

How to Create a Millennial Brand That Your Audience Will Come Back to Over and Over

To carve out an area you will excel at, you should get specific as possible.
Instagram Icon

This Instagram Photographer Snaps Gorgeous Photos of Cozy Cabins and Fall Foliage. He Also Charges $5,000 Per Post.

Kyle Finn Dempsey's feed is a love letter to the northeast, brimming with homey log cabins, aerial shots of changing leaves and classic vehicles driving along snow-lined roads.
Influencers

Why This Accomplished Entrepreneur Filters All His Endeavors Through Spreading Diversity

John Henry talks with Gerard Adams about coming up in an unwelcoming business landscapeto only strive to give back now.