Scoring an interview with a top-tier reporter is a big step in an entrepreneur's journey. But it can be a wasted opportunity without proper preparation.
So Barbara Walters created her list of 2014's most fascinating people. Here's an overview by another Walters, a publicist with ideas how to maximize this social-media tool to your benefit in 2015.
In the fast-paced world of television, producers are used to booking guests with knowledge of what to do. Here are eight essential tips to guide the businessperson who's an on-air guest.
Finding the right people to add to a team is almost a sacred process. The perfect candidate can make everyone better. The wrong hire can drive the whole team crazy.