Market Research | Page 4

Building a Business

To Increase Your Chance of Success, Get Into an Industry You Know

The more experience you have in your industry, the more you know about the products, services, competitors, suppliers, channels of distribution, customers, and opportunities.

By Michael Glauser

Business Ideas

How to Validate Your Business Ideas Without Spending a Dime

By Natasha Che

Building a Business

The Number 1 Mistake Most Founders Make

By Mike Jones

Marketing

These Brand Consultants Turned Nights on the Town Into Market Data

By Jennifer Miller

Marketing

How to Ask Survey Questions for Maximum Marketing Benefit

A well-crafted survey of your customers is the best method businesses have for learning what they are doing well and what they can improve.

By Eric Siu

Thought Leaders

The 3 Tasks You Need Your Product Management Team to Do

Develop something that's unique. Just don't expect it to be perfect.

By Agatha Kurjanowicz

Building a Business

4 Tactics to Help Your Company Avoid the Top Startup Killer

Startups fail for a lot of reasons: a lack of money (duh), poor marketing, a pivot gone awry, legal challenges. But another, different reason tops the list year after year.

By Zach Ferres

Building a Business

3 Tips For Researching Your Rivals

Know your enemy and know yourself.

By Christopher Hann

Thought Leaders

4 Phases of Market Research to Ensure Success

It's not enough to make a great product. People have to want it.

By Ray Beharry

Building a Business

5 Unique Ways to Build Your Brand Like the Big Companies Do

Learn how you can grow your business using your five senses.

By Wendy Keller

Marketing

3 Insights to Identify a Multi-Billion Market Opportunity

Even if you aren't a member of the Dollar Shave Club, you know what it is.

By Nathan Resnick

Building a Business

9 Ways to Profit From Your Passion

Take what you love and combine it with business strategies to make money.

By John Rampton

Building a Business

What to Look for First When Shopping Franchises

There is so much more to think about than just money.

By Kyle Zagrodzky

Building a Business

Why Are You Still Risking Millions on Your Intuition?

Sophisticated algorithms can ensure sampling is done accurately for your market research.

By Erin Kelly

Building a Business

7 Tasks Online Marketers Wish Weren’t Such a Pain in the Ass

Online marketing tasks are time-consuming, not straightforward and possibly not user friendly. But they're still kind of fun.

Marketing

Neuromarketing: The Science, Art and Opportunity

Neuromarketing providers use neuroscience methods to measure consumers' neurological reactions to products, commercials and brands.

By Andrew Medal

Building a Business

4 Groundbreaking Market Strategies to Skyrocket Your Startup

Boost sales by using research-based methods that reveal what customers most need from your product line.

By Ehsan Jahandarpour

Marketing

How Thinking Like a Lawyer Made Me a Better Content Marketer

Channel your inner Atticus Finch: Legal knowledge helps you conduct extensive research, manage daunting tasks and develop multiple arguments.

By Shayla Price

Building a Business

4 Growth Hacking Strategies That Work Like Magic

The secret behind effective growth hacking is to follow a proven framework, and implement the right strategy at the right time.

By Ehsan Jahandarpour

Tech

The Problem With Polls Isn’t the Lies Respondents May Tell

The real deal-breaker with surveys is bad questions. Here's how to collect customer data that will yield honest results.

By Ray Beharry

Thought Leaders

3 Basics for Filing a Patent That Actually Has Value

A provisional patent application will provide as much protection as you need while determining if your idea can really go the distance.

By Stephen Key

Building a Business

Research Is Key to Creating Promotions That Sell

Find out what makes your existing and potential customers tick.

By Craig Simpson

Thought Leaders

Fortune Favors the Prepared Mind

Preparation mitigates entrepreneurial risk and smooths the road ahead.

By Gerard Adams

Building a Business

How to Value Your Startup — Without Getting It Wrong

Take time to evaluate the market and examine all your options.

By AJ Agrawal

Building a Business

Are Retail Brands Ready to Compete in the New Normal?

As consumers continue to drift from brick and mortar shops to online markets, retailers are surprisingly optimistic.

By Bill Connolly

Thought Leaders

The Problem With Polling, Surveys and Opinion Is That People Fib

Trump's victory should be a wakeup call for anyone who makes a living peddling research, messaging and polling.

By Ray Hennessey

Thought Leaders

The Perfect Plan to Properly Prepare for an Important Meeting

Preparation is not always fun, but the time you spend getting ready for a meeting can make for a more positive experience.

By Jacqueline Whitmore

Marketing

The Only True Way to Become a Marketing Genius

Whatever the strategy, whatever the product, whatever the decision, test it and let the the results guide you to success.

By Perry Marshall

Building a Business

A Depressing New Study Finds Being Short or Overweight Can Hurt Your Career

Size does matter, as short men and overweight women face the largest backlash.

By Lindsay Friedman

Building a Business

5 Strategies to Effectively Determine Your Market Size

By understanding market value, you can determine two things: the addressable market and the available market. Learn to outline the difference of each for your startup.

By Tx Zhuo