Marketing Ideas | Page 5

To generate revenue, you need customers to buy your products or utilize your services. Here's how to get started on the way to a cost-effective plan.

Want to make an impression and differentiate yourself and your company? Do it in writing.

This tried-and-true promotional vehicle continues to be an important communications channel for scores of companies.

Find out exactly what steps to take and in what order so that your campaign will go off without a hitch.

Using these two reports will help you get the most deductions from your list broker.

When it comes to the world of content marketing, everyone will have a different view on what is the best strategy for getting eyeballs. Here we ask five successful content marketer their philosophy.

Find out how merge purge and data hygiene can increase your sales and save you thousands of dollars.

If you track your campaigns properly--and follow up on what you learn--your business will blossom.

Much of a brand's personality starts with its logo. Here are a few tips on making sure your logo stands out from the rest.

If you want to get the most out of your time and money in Pinterest, then take it to the next level with these 11 strategies.

If you want to get the most out of your time and money in Twitter, then take it to the next level with these nine strategies.

Your brand becomes visible by being shared, read, and seen on social media. These tips will help you keep it consistent and get it seen.

Find out how to use existing content to build your following and grow your brand.

For the second year running, SodaStream has had its Super Bowl ad rejected by a TV network -- and it's proven to be a 'PR gift' for the company.

A look at why big goals start with small actions, how falling in love with boredom helps you stay driven and more advice for business owners.

Getting your startup noticed doesn't have to cost an arm and a leg. You just need to be smart. Here are five ways to get attention on a budget.

Forget deck the halls. These retailers decked out their windows for unforgettable buzz and branding. Which ideas will inspire your next great display?

The maker of the irreverent Cards Against Humanity party game tacked $5 onto retail prices on a day when consumers expected to get ultra-deep discounts.

Black Friday is when most people entice customers to buy more, more and more. One clothing retailer is doing the complete opposite.

Brands have paraded A-listers out front as spokespeople for ages, but in recent years they've been joining as investors. Here, we examine when it works and what entrepreneurs should keep in mind as they team up with celebs.

Branding guru Jason Seiden pushes for social media with a work-life blend.