Media Coverage: Page 5
3 Ways Direct-to-Consumer Brands Can Leverage Media Coverage
Connecting directly to their customers is the blueprint for rapid growth.
4 Ways Entrepreneurs Can Leverage Media and Publicity to Magnify Their Company or Brand
Understanding how advertising in both traditional outlets, as well as digital, is crucial towards the growth of one's company or brand.
How to Create a Media List for Ongoing Exposure
Build a picture of which media outlets will help you grow your business by giving you publicity.
Why You Should Stop Touting Your 'Six-Figure Business' in Your Media Pitches
Big claims might be killing your media outreach.
3 Ways Direct-to-Consumer Brands Can Leverage Media Coverage
How to make your DTC PR dollars go further, decrease conversion friction and keep customers loyal.
Could Your Company Benefit From Media Training?
Professional training can help prepare executives to maximize positive earned media opportunities and how to navigate a crisis.
Feeding Your Ego Won't Help Your Business Grow
That pay-to-play press release in the classified section might feel good to see, but it won't build your business.
Democratized News is the Future of Keeping Up With the Times
Journalism as we know it will be disrupted -- will this be the better way?
How to Win PR and Media Coverage With Unique Original Data
The competition for online attention is growing by the second. Here's how to make sure your business or brand stands out.
Dear Startups, Please Don't Do This to Journalists
A step-by-step guide for entrepreneurs on how to become more media-friendly and interact efficiently with the press.
Out-of-the-Box Publicity Strategies That Generate Buzzworthy News
These unique and creative ways get the right kind of media exposure.
How to Own Your Company's Owned Media And Prevent Others From Stealing It
Creating your own media isn't enough: You need to truly make it your own if you want to stand out.
Dear Brit: 'How Do I Get Press Coverage for My Business?'
In her monthly column for 'Entrepreneur,' Brit Morin answers reader questions about how to get press coverage, and how to get comfortable being in the spotlight as an entrepreneur.
3 Initial Steps to Doing Your Own PR and Getting Excellent Results
Make sure you're giving the media what they can use, namely, what's of interest to their readers.
Avoid These 10 Things That Annoy Journalists to Help Get the Press Coverage You Want
This article guides the reader through ten things journalists find frustrating and how to avoid them which will increase their chances of gaining the press coverage they wish for.