Water

Business Unusual

How a Thirst for Fashion Is Driving Sales for This Hot Accessory

Stylish stainless-steal water bottles have earned celebrities and high-end stores as fans.
Cybersecurity

Moody's: Cyber Attacks Are a Growing Risk for Corporate Credit

The ratings agency says it does not 'explicitly incorporate' cyber attack risk in its analysis, but is paying more attention to it.
Health

Hate Drinking Water? These Scented Cups Could Do the Trick.

The fruity invention enlists your nose to fool your tongue, and its makers say it's totally safe.
Science

NASA Scientists Have Found Evidence of 'Flowing Liquid Water' on Mars

Life on the Red Planet 'would be possible,' a NASA employee announced today.
Merchandising

This Designer Water-Bottle Startup Is Making Millions Thanks to a Shrewd Merchandising Strategy

BKR water bottles are sold on the beauty floors of department stores internationally, and marketed as fashion accessories.
Water

This Shower Head Is Blowing Up on Kickstarter Thanks in Part to Apple's Tim Cook and Alphabet's Eric Schmidt

'It's like walking through a cloud that cleans you,' described one user on the product's explosive Kickstarter page.
Technology

Don't Drink Enough Water? This Water Bottle Will Remind You.

HidrateMe has been called 'the most pointless Kickstarter project yet,' but we think it's a brilliant. Here's why.
Starbucks

Starbucks Seeking New Sources for Water Bottled in Drought-Stricken California

Ethos Water has a noble mission of funding water and sanitation programs in other countries, but its source is reportedly water-deprived California.
Regulations

Is Small Business Getting a Dirty Deal With Clean Water Act Changes?

A change to environmental law is being viewed as a massive land grab that hurts many small companies.
Sodastream

Israeli Startup SodaStream Looks to Flavored Waters as Consumers Shun Sugary Drinks

'U.S. consumers don't want better Coke, they want more interesting water.'
Mornings

5 Simple and Effortless Morning Routines You Can Start Tomorrow

Avoid waiting for the new year to try new habits. Here are a few things to do as soon as you roll out of bed that will get you energized for the rest of the day.
Business Unusual

Meet the Man Behind Some of the World's Most Famous Water Fountains

From his backyard to the opening ceremony at the Olympics, Mark Fuller's water works have made a big splash.
Energy

18 Unusual Habits That Boost Your Energy More Than Coffee

To understand unique and healthy ways to consistently and quickly boost energy daily, I asked dynamic entrepreneurs to spill their best-kept secrets.
Innovation

This Barber-Turned-Entrepreneur Is Cashing In on the California Drought by Painting Dead Grass Green

Drew McClellan has carved out a thriving business sprucing up lawns as California closes in on its third driest year on record.
Environment

The Multitrillion-Dollar Opportunity Open to Entrepreneurs

Think on a big scale. Developing solutions to environmental challenges and teaming up with big players can secure a profit for startups.