Strategy | Page 6

Building a Business

Key to a Successful Business? Simplify, Simplify AND Simplify.

Often entrepreneurs looking to scale a business end up making their ventures too complicated, resulting in a once successful company going down the drain. Here are a few insights on the importance of keeping it simple.

By Rebekah Epstein

Building a Business

Operating in a Crowded Market? Here’s How to Shine.

By Jordan Dolin

Building a Business

Nailing Down the Perfect Price Point

By Matthew Ong

Thought Leaders

How to Embrace ‘The Lazy Entrepreneur’ Philosophy (And Still Be Successful)

By Dana Brownlee

Thought Leaders

Let Go of the Fallacy of Quantum Leap Success

Plugging away at small tasks can yield big results -- over time. Just be sure to plan.

By Jeff Olson

Building a Business

Crafting a Mission Statement That You’ll Remember

The key is for you to set goals like it's really your business; then use them as a yardstick for to measure everything your startup does.

By Mike Kappel

Building a Business

The Role of Luck in Business, Investing and Sports

Michael J. Mauboussin, head of global financial strategies at Credit Suisse, explores what results in success.

By John Patrick Pullen

Thought Leaders

Striking a Balance Between Yes Man and Doubting Thomas

An executive who serves a CEO's inner circle should not shy away from sharing well-reasoned opinions

By Joel Trammell

Building a Business

Afraid of Failure? Think Like a Scientist and Get Over It.

Your failures are not you. Your successes are not you. They are simply data points that help guide the next experiment.

By James Clear

Building a Business

Oh Snap! Getty Images Makes Photos Free for Noncommerical Use

Unable to effectively stop people from using its images without paying licensing fees, the stock photo agency has decided to introduce a free embed feature.

By Laura Entis

Tech

Meetup Still Struggling 6 Days After Hack Attack

In a blog post, Meetup CEO Scott Heiferman speaks out about the attack, as well as why the company refuses to pay the hackers the $300 ransom they asked for.

By Laura Entis

Tech

6 Books Every Mobile-App Entrepreneur Must Read

With the mobile market continuing to gain momentum, more people are looking to get a piece of the pie. For those wanting to get a start in the world, here are a few books to get you started.

By Rahul Varshneya

Building a Business

Trim the Fat From Your Startup

The lean movement is often associated with big business, but its principles can work for small companies, too.

By Ann C. Logue

Building a Business

5 Reasons Why a Retreat Is Good for Your Business

Entrepreneurial retreats can be a great way to step back from your business for a new perspective, learn from experts and other entrepreneurs, and just refresh your brain.

By Sophia Dembling

Building a Business

Keep That Startup Spark Alive by Following Your Constant

Once your company has seen some success, figuring out what to do next is all about three variables.

By Hunter Thurman

Marketing

The ‘Got Milk’ Slogan Is No More

The iconic 'Got Milk?' slogan has been dropped in favor of 'Milk Life' as part of a brand new $50 million campaign that aims to tout milk's nutritional benefits.

By Geoff Weiss

Building a Business

Be Prepared: 4 Ways to Outthink Your Competitors

You need a strategy to get ahead in business. Knowing yourself and your 'enemies' is important.

By Gregory Kennedy

Online Presence

Are You Really Seeing the Big Picture?

When entrepreneurs launch a startup, they often get knee-deep in the day-to-day tasks. While this is necessary to get your business of the ground, it is imperative to continue to focus on the long-term strategy.

By Michelle Shemilt

Online Presence

Why It Might Be Time to Ditch Your Facebook Strategy

Here's what you can do now if you've noticed a recent drop in traffic from Facebook.

By Rick Mulready

Human Resources

How to Write Your Mission Statement

Summing up your business's mission helps you focus on the steps you need to take to succeed. Here's how to create a mission statement that's uniquely yours.