Ditch the conventional "buy 10 get 1 free" tactic. Instead, adopt these tested strategies to keep followers engaged and loyal to your brand.
Here are a few customer-service mistakes your company may be making and how to correct them, so you can be on the path of providing a memorable experience for customers, rather than an awful one.
The key to creating a customer experience that truly surprises and delights starts with understanding what your customers need, want and value most.
It takes real effort to cultivate a tribe, but Godin, almost uniquely among business thinkers, has been willing to do it and in the process, he's indelibly shaped the next generation of business talent.
By following these conflict resolution techniques, you can get your way out of any tough conversation and find a resolution that works for all parties.
Passionate customers are the most critical component of building a brand, but you won't gain followers by sitting on your hands.
The uptick was due to three easy steps that won't cost you much at all.
Subscription businesses are as old as newspapers and as new as the latest startup drawn by the prospect of recurring revenues.
Don't run a company with blinders on. Three business stars share how to open your ears to better serve your customers.
Prompt response, patient listening and sincere follow up keeps customers happy and solves most problems when they aren't.
Today's successful entrepreneurs start their businesses backwards.
To increase your customer retention rate, you need to give people a reason to return to your business. Here is how.
Small changes to your website can make a major impact when it comes to your overall business performance
Listening to unhappy customers is a hard but valuable way to learn how to improve your business and better than them disparaging you on social media.
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© 2016 Entrepreneur Media, Inc.