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Marketing Strategies

Ready for Anything

3 Things You Should Do for Every Sales Campaign

You can have the best sales piece in the world, but if it's missing one critical ingredient, it's guaranteed to fail.
Ready for Anything

15 Unorthodox Ways to Get Your Foot In the Door

From dimensional direct-mail to video selfies, it's time to get creative about when, where and how you make your initial pitch.
Marketing

7 Reasons Why Startups Need to Embrace Agile Marketing

Every moment your message isn't in market is a moment that your competition is winning over your audience.
Marketing Automation

5 Ways Marketing Automation Helps Startups Succeed

If you're going up against big players in your market, automation can save time and money while collecting big-data insights for your small business.
Chatbots

10 Metrics Your Chatbot Should Track to Optimize User Experience

incorporating a chatbot into your marketing campaign can completely change the way you interact with your audiences
Branding

Why MailChimp's Insane Fake Ad Campaign Paid Off

The company's 'Did You Mean MailChimp?' helped the email marketing platform reach 334 million people.
Content Marketing

How I Turned Engineers Into Bloggers With 50,000 Views

Blogging builds your company brand by unveiling its human nature. So, turn your team into an Army of Bloggers.
Competition

3 Reasons to Start Copying Your Competitors Today

You don't have to steal strategies or plagiarize work to learn from your competitors-find out how.
Online Marketing

7 Pieces of Information Necessary for Any Marketing Strategy

Successful marketing campaigns don't just appear out of thin air. But the planning phase is especially crucial.
Ready for Anything

6 Super Simple Content Marketing Hacks to Double Your Lead Generation

If lead generation is the engine that drives your business, then content marketing is the premium grade gasoline you use to fill that engine.
Website Usability

Vrooom! Why Website Speed Matters.

Typical consumers expect your website to load in less than two seconds, and they will leave your site if it doesn't.
Communication Strategies

3 Ways Effective Communicators Structure Unforgettable Messages

Even the best ideas must be presented in a way the listener will understand and remember.
Content Marketing

The 7 Things Successful Content Marketers Do Differently

Do you ever question whether you're doing all you can for your content strategy? Do you get the sense that your peers are outperforming you?
Branding

7 Things to Think About For Your Startup's Typography

Typography is the most effective and meaningful vehicle for your brand personality.