Marketing Strategies

The Only True Way to Become a Marketing Genius
Marketing Bootcamp

The Only True Way to Become a Marketing Genius

Whatever the strategy, whatever the product, whatever the decision, test it and let the the results guide you to success.
Perry Marshall
PR Expert: Social Media Has Obliterated Traditional Public Relations
Marketing Bootcamp

PR Expert: Social Media Has Obliterated Traditional Public Relations

Victoria Kent talks about the changing landscape of her profession in this video interview with C1 Revolution.
Entrepreneur Network
Chat Live With Renowned Marketing Expert Perry Marshall Today, April 22, at 3 p.m. EST
Marketing Bootcamp

Chat Live With Renowned Marketing Expert Perry Marshall Today, April 22, at 3 p.m. EST

Submit your questions for the bestselling author of the "Ultimate Guide to Google AdWords," and join us for a livestream Q&A session today.
Erin Schultz
9 Powerful Ways to Use the Pareto Principle in Marketing
Marketing Bootcamp

9 Powerful Ways to Use the Pareto Principle in Marketing

Never heard of Pareto? First, consider a little history about 19th century Italian land-ownership patterns.
Neil Patel
Content Marketing Is Not a New Fad. The Michelin Brothers Used It 100 Years Ago to Sell Tires.
Marketing Bootcamp

Content Marketing Is Not a New Fad. The Michelin Brothers Used It 100 Years Ago to Sell Tires.

Content-marketing expert Salma Jafri explores the history of content marketing and how you can make it work for you.
Entrepreneur Network
3 Not-So-Obvious Steps to Writing a Successful Business Book
Marketing Bootcamp

3 Not-So-Obvious Steps to Writing a Successful Business Book

A book is the single greatest marketing tool a new or growing business can create.
Wendy Keller
Reporters Don't Take Orders and Other PR Truths
Marketing Bootcamp

Reporters Don't Take Orders and Other PR Truths

Getting media attention is a challenge. Dictating the result if you succeed is impossible.
Adam Fine
8 Common Ways Small Businesses Waste Money Marketing
Marketing Bootcamp

8 Common Ways Small Businesses Waste Money Marketing

Nobody sets out to waste the marketing budget but that's the result of unknowingly using ineffective tactics.
Brian Sutter
The World's Best Marketing Tool: Writing a Book
Marketing Bootcamp

The World's Best Marketing Tool: Writing a Book

There is no more credible way to establish your credentials than documenting your expertise in a book.
Wendy Keller
Sales Success Secrets for Your Next Tradeshow
Marketing Bootcamp

Sales Success Secrets for Your Next Tradeshow

Failed events are dues paid and lessons learned. Don't quit. Implement the second to get ROI from the first.
Shaun Buck
3 Lessons About Setting Your Price Learned From a Vegas Prostitute
Marketing Bootcamp

3 Lessons About Setting Your Price Learned From a Vegas Prostitute

Every entrepreneur -- whatever his or her business -- needs to understand the essentials of how customers decide what is worth what.
Mark Stiving
20 Ways Your Business Can Outrank Anyone Online
Marketing Bootcamp

20 Ways Your Business Can Outrank Anyone Online

Consistently follow this task list and reap the benefits of outranking your toughest business competitor.
John Rampton
Top 7 Things You Don't Know About SEO
Marketing Bootcamp

Top 7 Things You Don't Know About SEO

Stay in the information loop regarding SEO practices to maintain steady traffic to your website.
Sherry Gray
You Can Use Vicarious Experiences That Never Happened to Make Real Deals Happen
Marketing Bootcamp

You Can Use Vicarious Experiences That Never Happened to Make Real Deals Happen

The two important steps between where your client stands now -- and getting that deal closed, pronto!
Issamar Ginzberg