Marketing Strategies

If You're a Woman, You Should Feel Like a Natural Marketer. Because You Are.
Marketing Bootcamp

If You're a Woman, You Should Feel Like a Natural Marketer. Because You Are.

Content-marketing expert Salma Jafri outlines seven ways females are the fairer sex when it comes to being promotional.
Entrepreneur Network
Why Do You Hate Selling? Because You're Being Selfish.
Marketing Bootcamp

Why Do You Hate Selling? Because You're Being Selfish.

Sales and marketing guru Ben Angel tells you how to change your mindset to customer-first.
Entrepreneur Network
Brand Reinvented: How 3 Companies Gave Their Products a Fresh Start
Marketing Bootcamp

Brand Reinvented: How 3 Companies Gave Their Products a Fresh Start

By changing fonts, colors and designs, these very different companies all got a new chance at success.
Use Givers Gain as a Networking Personal Standard -- Not as an Excuse to Criticize Others
Marketing Bootcamp

Use Givers Gain as a Networking Personal Standard -- Not as an Excuse to Criticize Others

Ivan Misner, founder of Business Network International, explains how this philosophy based on the law of reciprocity works only when self-applied.
Entrepreneur Network
Taking Our Products Off of Retail Shelves in Favor of Profits
Marketing Bootcamp

Taking Our Products Off of Retail Shelves in Favor of Profits

Shipping your products off to retailers is sexy and easy, but it could have a substantial financial impact on your business.
Jason Lucash
Don't Let Self-Doubt Stop You From Starting a Business
Marketing Bootcamp

Don't Let Self-Doubt Stop You From Starting a Business

Jennifer Hacker of lifestyle website Toast Meets Jam outlines five ways to face your fears and get moving toward success.
Entrepreneur Network
A Strong Personal Brand Will Enhance Your Life, No Matter What You Do for a Living
Marketing Bootcamp

A Strong Personal Brand Will Enhance Your Life, No Matter What You Do for a Living

The sooner you take control of how you define yourself, the sooner you can get on with achieving the most important goals in your life.
Peter Gasca
Inbound Marketing -- What is it and Why Does it Matter?
Marketing Bootcamp

Inbound Marketing -- What is it and Why Does it Matter?

Customers will respond to inbound strategies by returning value back to your business.
Derek Newton
Seeking Passive Income Is a Death Sentence for Aspiring Entrepreneurs
Marketing Bootcamp

Seeking Passive Income Is a Death Sentence for Aspiring Entrepreneurs

New entrepreneurs should consider passive income only after a business model is established.
Alex Barker
Angry Birds Sold Slowly at $0.99 Per Download -- Until the Game's Popularity Soared
Marketing Bootcamp

Angry Birds Sold Slowly at $0.99 Per Download -- Until the Game's Popularity Soared

It took a while, but Finland-based game app developer Rovio eventually struck gold with Angry Birds. Here's how you can too.
Peter Daisyme
Henry Ford Used His Name. eBay Put the 'e' in Everything. Uber... Well, It's Just Too Weird to Ignore.
Marketing Bootcamp

Henry Ford Used His Name. eBay Put the 'e' in Everything. Uber... Well, It's Just Too Weird to Ignore.

Bolanile Maté of Be Better Paris talks about why entrepreneurs over time have used drastically different strategies in picking names for their businesses.
Entrepreneur Network
Coffee and Bicycles Makes for a Brand That Even Beyonce Loves
Marketing Bootcamp

Coffee and Bicycles Makes for a Brand That Even Beyonce Loves

Chicago entrepreneur Mike Salvatore tells C1 Revolution how he had a dual-purpose concept in mind from the start for Heritage Bicycles.
Entrepreneur Network
Building a Keyword-Driven Content-Marketing Strategy Is Key
Marketing Bootcamp

Building a Keyword-Driven Content-Marketing Strategy Is Key

Keyword-stuffing once helped pages get ranked well, even if the content wasn't valuable. Now, that's not the case.
Aaron Agius
How Free Content Can Produce a Substantial Pay-Off
Marketing Bootcamp

How Free Content Can Produce a Substantial Pay-Off

Evan Carmichael reveals the ways his free YouTube videos have generated big business.
Entrepreneur Network