Customer Loyalty: Page 5

Marketing

How Brands Can Turn Short-Term Rewards Into Long-Term Loyalty

Understanding the differences between true customer loyalty and reward programs can help brands build lasting relationships with their customers. Here's how (and why).

Marketing

Is Your Customer Communication Actually Effective? Here's How to Avoid the Limitations of Common Tactics

There are a handful of popular and effective ways to stay in contact with customers, but it's important to understand the limitations and how to utilize technology to your advantage.

Marketing

Want to Build Trust in Your Business? It All Starts Online

Creating a positive, compelling brand experience online is the best way to cultivate trust and build a brand consumers turn to first.

News and Trends

UAE Telco Du And Holding Company Al-Futtaim Group Team Up To Enable Customers To Earn Rewards And Save Money

UAE-based telecommunications operator du has partnered with Al-Futtaim Group's loyalty rewards program Blue Rewards to allow customers to benefit from exclusive offers and rewards.

Branding

The Secret to Building Brand Devotion is Not a Loyalty Program. Here's What Customer's Really Want.

The idea of consumer loyalty has been around for centuries. But with a growing consumer appetite for privacy and control, it may be time to rethink the traditional brand relationship.

Science & Technology

Why Verifying User Identities Is a Good Thing For Your Customers and Your Business

Online marketplaces are starting to authenticate users, and it's a key component to creating a safer environment for digital communities to thrive.

Business Ideas

6 Positive Changes That Come When You Start Showing Authenticity in Your Business

At first, raw authenticity makes you feel vulnerable and uncomfortable. But it pays off.

Growing a Business

How Customer Enablement Drives Product-led Growth

Product-led growth is about enhancing the customer onboarding experience while adhering to a low-touch or no-touch model to encourage a self-serve approach. This article covers how product-led development is utilized to create a positive brand experience leading to better customer success.

Thought Leaders

3 Bulletproof Strategies For Boosting Sales With Existing Customers

Capitalizing on your customer's current needs to push more sales is the secret sauce for many businesses. Follow these three strategies for best success.

Growing a Business

Want Your Business to Succeed? Use These Tips to Understand Your Customer

Understanding your customer's needs and how to solve them is crucial to your success.

Growing a Business

How to Automatically Increase Your Customer Lifetime Value

Here are the basics of customer lifetime value, how to track it and how one personalized customer outreach strategy can dramatically boost your score and your income.

Growing a Business

Accelerate Growth by Seeing Your Business Through Your Clients' Eyes

Being a client of my company before becoming its CEO helped me take the business to new heights.

Marketing

How to Build Brand Awareness and Loyalty

There are a number of elements that must come together to create a brand identity that resonates and lingers in a target market's memory.

Growing a Business

A Loyal Brand Attracts Loyal People

Interview with Fresh & Co. CEO George Tenedios about the importance of mentorship, building a dedicated team, and how hospitality is a labor of love.

Marketing

3 Secret Reasons Why Your Brand Needs a Rewards Program

As brands constantly invent new ways to engage with their audience, customers are rising to the challenge and are concurring with new technology faster.