Customer Loyalty

How to Provide Multiple 'Wins' Throughout the Customer Lifecycle
Customer Experience

How to Provide Multiple 'Wins' Throughout the Customer Lifecycle

Pitching, selling, fulfilling: What should you do at each stage?
George Deeb
4 Customer-Service Mistakes You're Already Making -- and How to Correct Them
Customer Experience

4 Customer-Service Mistakes You're Already Making -- and How to Correct Them

Here are a few customer-service mistakes your company may be making and how to correct them, so you can be on the path of providing a memorable experience for customers, rather than an awful one.
Philip Krim
3 Ways Successful Entrepreneurs Build Outstanding Customer Experiences
Customer Experience

3 Ways Successful Entrepreneurs Build Outstanding Customer Experiences

The key to creating a customer experience that truly surprises and delights starts with understanding what your customers need, want and value most.
Maggie Patterson
How Famed Entrepreneur Seth Godin Built His Tribe
Customer Experience

How Famed Entrepreneur Seth Godin Built His Tribe

It takes real effort to cultivate a tribe, but Godin, almost uniquely among business thinkers, has been willing to do it and in the process, he's indelibly shaped the next generation of business talent.
Dorie Clark
How to Find, Buy and Turn Around a Fixer-Upper Business
Customer Experience

How to Find, Buy and Turn Around a Fixer-Upper Business

Here's what you need to know if you plan on rehabbing an existing business.
Michelle Goodman
6 Ways to Get a Fanatical Customer Base
Customer Experience

6 Ways to Get a Fanatical Customer Base

Passionate customers are the most critical component of building a brand, but you won't gain followers by sitting on your hands.
Scott Dunlap
Why You Should Discriminate Amongst Customers, and Be Proud of It
Customer Experience

Why You Should Discriminate Amongst Customers, and Be Proud of It

Although we all want to feel that every customer is equal and loved, the fact is that all customers are not equal or loved.
Gene Marks
3 Fundamentals of Better Customer Experiences
Customer Experience

3 Fundamentals of Better Customer Experiences

"Talk to me like I'm a person. . . not in robot code" is one of them.
Toby Bottorf
13 Tricks for Landing Your First Thousand Customers
Customer Experience

13 Tricks for Landing Your First Thousand Customers

Getting the first 1,000 customers will not guarantee your success, but it will you give you a chance to get some real-world feedback -- and maybe even pay some bills at the same time.
Jeff Foster
5 Essentials for Building a Subscription Business Customers Won't Quit
Customer Experience

5 Essentials for Building a Subscription Business Customers Won't Quit

Subscription businesses are as old as newspapers and as new as the latest startup drawn by the prospect of recurring revenues.
Tien Tzuo
How to Get Customers to Keep Coming Back
Customer Experience

How to Get Customers to Keep Coming Back

To increase your customer retention rate, you need to give people a reason to return to your business. Here is how.
Daniel Newman
Is a High-Tech Customer Loyalty System Right For You?
Customer Experience

Is a High-Tech Customer Loyalty System Right For You?

Here's what you need to know about starting a loyalty program that keeps customers coming back.
Mikal E. Belicove
4 Ways to Extend Customer Service Beyond Your 1-800-Number
Customer Experience

4 Ways to Extend Customer Service Beyond Your 1-800-Number

To fine-tune your customer service, cultivate loyalty with a relationship-building approach that transcends single interactions.
Seth Bailey
5 Ways to Put Your Customers First
Customer Experience

5 Ways to Put Your Customers First

The sooner you can prioritize your customer's point of view and create products and experiences that reflect their needs, the more successful everyone will be.
John Joseph