When Clients Ask for Discounts, Ask Them ... Why?
Don't people recognize that businesses (like my own) make their living off this service?
Make More Happen
What Are the Most Authentic Brands in the World?
A new study lays out what companies need to do to retain customer trust.
Customer Loyalty 3.0 Is Never About Transactions. It's About Getting to Know Your Customers.
Decipher what your individual customers want, and use the pillars to build relationships. Rinse and repeat.
As John Oliver Pointed Out, the Yankees Could Use a Little Lesson in Humility -- and Customer Loyalty
Those running the elite -- and very expensive -- Legends Club at Yankee Stadium learned a lesson last week too.
How to Turn YouTube Subscribers Into Customers
Evan Carmichael is a master of creating YouTube content. Here, he explains techniques to get the most out of fans of your channel.
Weighing Design and Function When Building Your App
Find out which matters more.
'Starbucks Rewards' and the Failure of Today's Loyalty Programs
A personalized business approach rewards customers and enhances engagement across the customer base.
2 Secrets to Maximum Referrals
There's more than one way to generate customer referrals. Here are 2 smart tips that can help increase your referral rate.
Like a Toddler Hitting a Tee-Ball, an Entrepreneur Will Fail Without Focusing on First-Things-First
Patrick Bet-David says forget about maximizing the efficiency of your internal accounting systems for a minute. Do you have a lot of customers, and are they happy?
10 Simple Ways to Improve Customer Retention Rates
There should never be a point where you're content enough to stop improving.
Customer Relationship Management
How I Lost a Million Dollars Without Knowing It Was Happening
When your best customers are buying from your competitors because they don't know you offer the same service, you're losing more money than you know.
3 Ways to Strengthen Your Email Marketing Impact
Define and identify your targeted customer base for an email marketing campaign.
Improve Your Great Idea by Listening to What Your Customers Tell You
You need unshakeable confidence to start a business and a lot of humility to make it succeed.
4 Principles to Become the Preferred Provider in Your Area
You are unlikely to ever have a monopoly in your market but you have every chance to be the first business your customers think of.
Starting a Business
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