News and Articles About Local Marketing
Follow these three steps to build a consumer business in crowded categories around the country.
As the owner of a local business, you have to face several disadvantages. But that doesn't mean you can't succeed.
You don't have to give up your Yellow Page ads, but you do need to expand your reach.
Intelligent automation has hit local businesses, and it's actually outperforming humans.
Brick and mortar
Here are six features that will make your brick-and-mortar website a marketing machine.
By understanding what they are and the difference between them, you can decide which method is right for you.
It's all about market research, of course, according to 'Bar Rescue' host Jon Taffer.
We like to think our marketing and PR needs to be global, but thinking locally is often smarter.
New York is the first U.S. city to receive its own domain name, and more are likely to follow.T
Search Engine Optimization
Sure, you want your company's site to rank high in search-engine results. The proof that your efforts worked may arrive in the form of new customers.
The huge majority of retailers own just one store but consumers have few options for local gift cards. There is a big unmet demand.
Understanding how the firm's competitors, neighbors and industry peers are faring is the difference between surviving and thriving.
Starting a Business
Mark Vevle helped set up Brooklyn Flea Philly, but the market failed. Lessons learned, he decided to open his own, Philly-centric market.