Local Marketing

Unless You Have a Plan Free Public Speaking Won't Lead to Paid Gigs

Your first time in front of audience probably has to be a freebie, so be ready to take advantage of the opportunity.

Kimanzi Constable

· 4 min read

This Booming Tea Seller Has 3 Business-Building Lessons to Share

Follow these three steps to build a consumer business in crowded categories around the country.

Andrew Yang

· 4 min read

The 7 Disadvantages Local Businesses Face Online (and How to Beat Them)

As the owner of a local business, you have to face several disadvantages. But that doesn't mean you can't succeed.

Larry Alton

· 5 min read

Small Businesses Need an Online and an Offline Marketing Strategy

You don't have to give up your Yellow Page ads, but you do need to expand your reach.

Alicia Glenn

· 3 min read

The New Reality: AI-Enhanced Relationships

Intelligent automation has hit local businesses, and it's actually outperforming humans.

Ido Mart

· 3 min read

4 Ways to Win at Local Content Marketing

Your best audience is right outside your door.

Aaron Agius

· 5 min read

How to Market Brick and Mortar to the Web

Here are six features that will make your brick-and-mortar website a marketing machine.

Sherry Gray

· 5 min read

Should You Use SEO or PPC Marketing?

By understanding what they are and the difference between them, you can decide which method is right for you.

Perry Marshall

· 6 min read

How Entrepreneurs Can Benefit From Enjoying a Night Out on the Town

It's all about market research, of course, according to 'Bar Rescue' host Jon Taffer.

Jason Fell

· 5 min read

How Entrepreneurs Can Leverage Local News

We like to think our marketing and PR needs to be global, but thinking locally is often smarter.

Cynthia Johnson

· 4 min read

New Yorkers Can Now Park Their Websites at .nyc

New York is the first U.S. city to receive its own domain name, and more are likely to follow.T

Benjamin Kabin

· 2 min read

You Need a Modern SEO Strategy. Here's How to Shape One. (Infographic)

Sure, you want your company's site to rank high in search-engine results. The proof that your efforts worked may arrive in the form of new customers.

Kris Barton

· 5 min read