Marketing Strategy: Page 3

Marketing

4 Ways to Market Your Startup On the Cheap

Nothing spurs the imagination like bootstrapping with very little money to work with.

Business News

4 Reasons Your First Marketing Strategy Isn't Working, and What to do About It

Like novels, poetry, scripts and other creative writing, the first draft of your marketing strategy will rarely be the quality you need.

Marketing

10 Ways to Get High-Roller Customers Spending More With You

Trust, consistency, quality and branding are all good ways to court high-end customers.

Branding

Rocket Launch Yourself to Celebrity Status Online

Your cult-like online following will vanish if you stop creating engaging content.

Social Media

B2B Marketers, It's Time to Add Snapchat to Your Repertoire

A strong storytelling strategy will expand your reach.

Marketing

Call Conversions: the Blind Spot Threatening Digital Marketing ROI

Most metrics and analytics ignore conversions on cellphones. Is your ROI calculation completely wrong?

Marketing

All Business is Personal -- Especially in Ecommerce

Grow your marketing with a focus on retention and value-added experiences built around your community of customers.

Marketing

3 Major Marketing Insights From Pokemon Go

The full impact of this type of game on the way people live, communicate and shop could be quite profound.

Growing a Business

5 Good Karma Tips to Grow Your Business (Infographic)

Karma is the foundation of a successful and meaningful business.

Marketing

5 Questions to Ask Before Hiring a Digital Marketing Company

Make sure you find the right digital marketing company for your business by asking these five important questions.

Marketing

Direct Mail Breaks Outdated Marketing Assumptions

What the critics got wrong about print.

Marketing

5 Blueprints for Your Brand's Story

Investors like a good story, like everybody else.

Branding

Brand Reinvented: How 3 Companies Gave Their Products a Fresh Start

By changing fonts, colors and designs, these very different companies all got a new chance at success.

Social Media

3 Tips to Improve Your Instagram Strategy

As Instagram comes alive, brands need more than a quick crop and wash strategy.

Social Media

3 Signs Your Social Strategy Needs Help -- and the Solutions

If these warnings seem familiar, you're likely not as loved online as you could be.