Media Coverage | Page 5

Business Operations & Logistics

A 5-Step Checklist to Maximize Press Coverage for Your Business

You're doing PR all wrong. The good news: It isn't hard to start doing it right, and it might even cost less than you think.

By Ryan Erskine

Business Operations & Logistics

PR 101: How to Talk to a PR Professional

By Andrea Holland and Sarah Elder

Marketing

The Secret to Getting a Popular Blogger to Review Your Product

By Ramit Sethi

Building a Business

Want to Stand Out? Think Like An Editor.

By Jason Feifer

Building a Business

Does Appearing at CES Actually Pay Off?

Whether you run a young company or an established consumer brand, there are many advantages to appearing at CES.

By Derek Miller

Building a Business

How to Get the Media Hooked On Your Company

With everyone's products vying for media attention, here's how to get them interested in your company.

By Small Business PR

Marketing

6 Ways to Go Mainstream and Develop Your Brand

Here is how to get the press and influencers to notice you.

By Lewis Howes

Online Presence

Here’s Why Entrepreneurs Ought to Value Mainstream Media

Facts are important to finding your way in the world, even if they aren't as persuasive as we wish they were.

By Phil La Duke

Marketing

What Entrepreneur’s Editor-in-Chief Looks For When Assigning Stories

It's not about you.

By Jason Feifer

Marketing

Paint Your Bigger Picture: The Importance of Selling Your Company’s Big Mission

Gaining media coverage is an important step in scaling your company.

By Craig Corbett

Building a Business

How to Run a Victory Lap That Amplifies Your Media Coverage

You can maximize exposure by promoting your media coverage by following these four steps.

By Craig Corbett

Marketing

5 Things Entrepreneurs Should Never Say to Journalists

'I'll pay you to write' it is an absolute no-no when it comes to talking with a reporter.

By George Chilton

Business News

How to Get Featured in Entrepreneur Magazine

What we want is simple.

By Jason Feifer

Business News

How This Startup Helps People Find Common Political Ground

John Gable, co-founder of AllSides, talks with Entrepreneur about media bias and why algorithms can't solve everything.

By Stephen J. Bronner

Marketing

5 Tips for Getting Media to ‘Swipe Right’ on Your Press Release

In dating and media relations alike, small gestures can go a long way.

By Craig Corbett

Business Accounting

Why Every Entrepreneur Should Write a Book

Books get you attention. Attention gets you money.

By Tucker Max

Online Presence

A Laid-Off Facebook News Curator Reveals What Fueled ‘Trending’ Topics

The answer might surprise you.

By Lydia Belanger

Marketing

8 Etiquette Tips to Stay on the Good Side of the Media

Effective PR relies on mastering the rules for interacting with the publicity gatekeepers. Learn them to help get the word out about your company.

By Craig Corbett

Marketing

How Attorneys Can Brand Themselves Through Media Outreach

Make yourself the public expert. Don't let others define who you are.

By Mike Wood

Building a Business

3 Essentials for Creating an Effective PR Campaign

The goal of media outreach is to reach a wider audience, not to collect logos to post on your webpage.

By Craig Corbett

Building a Business

The 3 Rules for a Publishable Op-Ed

Opinion articles are great PR and branding opportunities. But many people get them wrong. Here's how to get op-eds right.

By Derek Newton

Thought Leaders

3 Takeaways From the Demise of Theranos Founder Elizabeth Holmes

Holmes was an entrepreneurial darling until it became apparent her miracle company was a sham.

By Steve Tobak

Business News

Tips for Pitching the Media

Read on to learn how to better capture the media's attention

By Small Business PR

Online Presence

You Just Got a Bad Media Review. Now, What?

First, take a deep breath. Then ask your fans for their help.

By Luke Lappala

Business News

Facebook Launches Investigation Into Report of Political Bias

'If we find anything against our principles, you have my commitment that we will take additional steps to address it,' Mark Zuckerberg says.

By Reuters

Business News

After Trending Topics Scandal Breaks, Facebook Says ‘Rigorous Guidelines’ Exist to Maintain Neutrality

The social media network says no news outlets are prohibited from appearing on its trending topics list.

By Reuters

Business News

Facebook Must Own Up to Being an Increasingly Powerful Media Outlet

What kind of commitment, if any, does Facebook have to journalistic principles?

By Mathew Ingram

Thought Leaders

A Reminder to Business Leaders That Your Mic Is Always On

Now more than ever, people judge you by the words you use. And the knives are out quick when you slip up.

By Ray Hennessey

Building a Business

5 Ways to Get Media Coverage as a Startup

Breaking news at your company? Who ya gonna call?

Building a Business

How to Find and Approach the Right Reporters

Why pay for an ad when you can get immediate, widely read coverage in the media?

By Zach Cutler