Promotion | Page 5

Can you guess where people use social media to self-promote the most, and where the humblest people in America live? Take a look.

Recognizing when an employee is ready for advancement and helping the rest of the staff navigate the transition smoothly can mean the difference between a dream team and a disaster.

Have you exhausted all the different channels for marketing your show?

Once you figure out how to sway these powerful leaders, the impact from their word-of-mouth can be tremendous.

The tools for effective public relations are available to everybody but only work when you put them in hands of people who know how to use them.

Reap the full benefits of your moments in the spotlight. Share the highlights before, during and after.

The coffee giant continues to prove itself a master of buzz.

'Share a Coke,' in which bottles were personalized with popular names as well as terms of endearment, is credited with increasing Coca-Cola sales for the first time in over a decade.

An airport parking reservations site recently used the death of a man at Chicago's O'Hare airport as an opportunity to promote its service. Customers were outraged. As they should have been.

YouTube is an untapped opportunity for personal promotion. Here are some tips for doing it right.

How these 7 social networks can help you find clients and generate more sales

Poised to enter the business? Here's what you need to know before you make the leap.

Here's how managers can create a motivating office environment, all day, every day.

Your business has grown, but an employee's skill set hasn't grown with it. Should you shift them, or get rid of them altogether?

The quickest line producers might fall short in mastering the skills required of a manager. Here's a checklist of warning signs to watch out for.

Keep your business on the right track and your merchants happy by learning how to avoid the top mistakes business owners make when running an online coupon or daily deal site.

Consumers must opt into the advertising initiative that adds weekly events to their electronic calendars via Apple, Microsoft, Google and Yahoo.

If you're not promoting yourself, you may be losing out on opportunities.

BlackBerry loyalists scoffed at T-Mobile's nationwide promotion encouraging BlackBerry users to upgrade to an iPhone 5s, but the leaked results of the promotion tell a different story.

In Gmail, an unsubscribe button will now appear directly alongside the subject line of promotional emails.

With television audiences diminishing as a result of newer digital mediums, celebrities are increasingly courting the tech giants of Silicon Valley on their recent promo tours.