Discounting

Walmart Adding 'Pickup Discount' to Online-Only Products

If you order online, but opt to pick up your items from a local store, Walmart will lower the price.

Matthew Humphries

· 2 min read

Rehan Ijaz

· 4 min read

Understanding the Math Behind Discounts: Are They the Right Choice for You?

Discounts sound good. But consider: Discounting strategy has its pros and cons.

Doug and Polly White

· 4 min read

Musk: No More Discounts on New Teslas

In a Twitter message, the CEO said 'corrective action' had been taken on discounting of new vehicles, which 'seems to be limited to a small number of cases.'

Reuters

· 3 min read

How Do You Solve the Discount Conundrum in B2B Sales?

Investigate how you can create value for your customer and yourself without resorting to slashing prices.

Danny Wong

· 5 min read

Don't Mistake a Frequent Customer With a Loyal Customer

A customer who has made a genuine connection with your business won't dump you when they find somebody slightly cheaper.

William Bauer

· 4 min read

Earning Customer Loyalty With a Discount Is Not the Same as Competing on Price

Cutting prices to stay in business is fatal but giving a good customer a break is just smart marketing.

William Bauer

· 4 min read

5 Clever Retail Offers That Won't Eat Your Profits

Your profit margins and brand image don't have to suffer when running sales.

Francesca Nicasio

· 6 min read

Why You Should Drop the Client Who Demands You Drop Your Fee

Discounting your services undermines your brand and your bargaining position with all future clients.

Jacqueline Whitmore

· 4 min read

Don't Risk Losing That Spark. Set Realistic Expectations With Customers Early On.

Your service, offers and selection that you put forth when you first interact with a prospective customer will be what they expect to be the norm.

Carol Roth

· 5 min read

The Danger of Frequent and Predictable Discounts

When your customer base gets accustomed to discounts, they do two things that hurt your bottom line.

Jonathan Long

· 4 min read

Is Amazon's Prime Day Sale Shaping Up to Be a Dud?

Customers took to Twitter to voice their disappointment with the slow-loading website featuring deals they didn't think measured up to the Black Friday-busting hype.

Zack Guzman

· 2 min read