Discounting
More Posts on Discounting
This Bakery Owner Refused to Give Away Freebies. She's Wrong.
Everybody from Fortune 500 clients to the charity down the block will ask for discounts and donations. Say yes, and build the cost into your prices.
Walmart Adding 'Pickup Discount' to Online-Only Products
If you order online, but opt to pick up your items from a local store, Walmart will lower the price.
5 Ways Entrepreneurs Can Benefit from Advertising Discounts on Deal Websites
Sometimes it takes cutting prices to move to the level.
Understanding the Math Behind Discounts: Are They the Right Choice for You?
Discounts sound good. But consider: Discounting strategy has its pros and cons.
Musk: No More Discounts on New Teslas
In a Twitter message, the CEO said 'corrective action' had been taken on discounting of new vehicles, which 'seems to be limited to a small number of cases.'
How Do You Solve the Discount Conundrum in B2B Sales?
Investigate how you can create value for your customer and yourself without resorting to slashing prices.
Don't Mistake a Frequent Customer With a Loyal Customer
A customer who has made a genuine connection with your business won't dump you when they find somebody slightly cheaper.
Earning Customer Loyalty With a Discount Is Not the Same as Competing on Price
Cutting prices to stay in business is fatal but giving a good customer a break is just smart marketing.
5 Clever Retail Offers That Won't Eat Your Profits
Your profit margins and brand image don't have to suffer when running sales.
Why You Should Drop the Client Who Demands You Drop Your Fee
Discounting your services undermines your brand and your bargaining position with all future clients.
Don't Risk Losing That Spark. Set Realistic Expectations With Customers Early On.
Your service, offers and selection that you put forth when you first interact with a prospective customer will be what they expect to be the norm.
The Danger of Frequent and Predictable Discounts
When your customer base gets accustomed to discounts, they do two things that hurt your bottom line.