Business Branding
AI Will Define Your Brand If You Don’t — Here’s How to Take Control
Founders need to own their brand story now more than ever, especially with AI shaping what customers see.
Marketing | Page 6
Buying a Franchise
From Startup to Scale — A CEO’s Guide to Social Media That Delivers
Whether you're building your brand from the ground up or ready to outsource your online presence, learn how to use social media with purpose, personality and profit in mind.
By Adam Povlitz
Marketing
Tired of Burning Money at Conferences? Use This 5-Step Strategy for Real ROI
Conferences can still deliver massive ROI, but only if you stop thinking about them as a standalone tactic and start treating them like what they really are: a live-action funnel with a very short attention span.
Marketing
Steal These 6 Email Marketing Secrets to Stand Out in Crowded Inboxes
If your emails are getting ghosted, it's not you — it's your strategy.
Marketing
Forget Follower Counts — Influence Is Now About Engagement and Community
Nano-influencers with small but loyal followings are driving high engagement, authenticity and targeted impact through niche online communities.
Building a Business
His Sushi Burger Got 50 Million Views — and Launched an Entire Business
Paul Ryu discusses how one off-menu item sparked millions of views, the type of creators he hires and what it takes to scale influence without selling out.
Building a Business
These Brothers Turned a 2-Man Operation Into One of the Most Trusted Companies in Their Area. Here’s How.
For Jose and Michael Rodriguez of Pest Brothers, one of Yelp's Top 100 Local Businesses of 2025, success is about more than getting the job done.
Marketing
Why Every Entrepreneur Should Be Leveraging AI-Driven Marketing Right Now
Here's how AI-driven marketing helps you cut through the noise and reach the right customers faster.
By Tim Conn
Marketing
Your Brand Deserves Better Images, So Get Them for $20 with This Photo-Editing App
Perfect for presentations, product shots, and posts.
Marketing
Get a Social Media and Marketing Education with This $35 Bundle
Ten courses to boost your reach and revenue.
Marketing
Most Businesses Overcomplicate Their Marketing Strategy. Here’s Why — and What to Do Instead.
Your marketing strategy is probably overcomplicated. Here's how to simplify it and actually see results.
Marketing
Your Next Customer Will Come from ChatGPT — If You Master GEO
First SEO, now 'GEO'. Generative AI is changing how brands are discovered and trusted, making Generative Engine Optimization essential for visibility in AI-generated content.
By Cara Sloman
Building a Business
You’re Not Being Replaced By AI — You’re Being Exposed. Here’s How to Make Your Brand Bulletproof
Discover why personal brand clarity, consistency and authenticity are your strongest tools to build trust, stand out from AI-driven noise, and unlock lasting influence in today's digital landscape.
Marketing
Are You Using AI Effectively — or Are You Wasting Its Potential? Ask Yourself These 5 Questions to Find Out
How do you know if your team or your agency is using AI in a way that actually drives growth? Start with these five questions.
Business News
Taylor Swift Just Made a Surprise Announcement, Revealing the Marketing Genius Behind Her $1.5 Billion Fortune
Superstar singer and master marketer Taylor Swift used an appearance on boyfriend Travis Kelce's podcast "New Heights" to reveal her 12th studio album, "The Life of a Showgirl."
By David James
Tech
How to Create Better Content With AI — Plus 11 Tools to Get You There
Here's how to use a smart mix of AI automation and creative minds to turn AI into a superpower.
Building a Business
This Restaurant CEO Created His Own National Holiday (and Turned It Into a Business Strategy)
Mehdi Zarhloul discusses how he built a thriving Las Vegas restaurant brand, Crazy Pita, and proves you don't have to wait for permission to succeed.
Building a Business
How to Make Gen Z Actually Open Your Emails — And Become Loyal Customers
A new survey reveals that nearly half of Gen Z check their email to avoid missing out. Here's how you can use that insight to write emails they actually want to open.
By Liviu Tanase
Building a Business
The Biggest Mistake Entrepreneurs Make When Talking About Their Product
Communication is not a message — it's a transfer of reasoning.
Building a Business
What Top Founders Know About Domains That Most Entrepreneurs Miss
Top founders and VCs secure premium domains early to signal credibility, build trust and boost long-term brand equity and investor confidence.
Marketing
AI Won’t Replace Marketers — But It Will Replace Lazy Ones Unless You Learn to Use It Strategically
Most marketers are using AI wrong — and it's not just wasting time, it's exposing who actually knows how to do the job.
Marketing
Why Your Travel Brand Needs a Smarter Domain This Summer
Peak travel season is upon us, and brands across the travel industry have a major opportunity to sharpen their digital presence and stand out in an increasingly crowded online marketplace.
Building a Business
Struggling to Explain What You Sell? This Beverage Brand Was Too — Until It Tried This 4-Step Fix
Rebranding can be a complicated process, but it doesn't have to be. Here's how one beverage company fixed its messaging problem in a few key steps.
Building a Business
They Opened a Restaurant During the Pandemic — But Locals Showed Up, and Celebrities Followed. Now, It’s Thriving.
Barry Dakake, Marco Cicione and Yassine Lyoubi discuss how a longtime friendship became a business, how they built media buzz without a budget and how they make locals feel like VIPs.
Marketing
How to Earn Customer Trust and Boost Sales Without Big Ad Budgets
Use strategic PR to elevate your brand, generate measurable results and fuel successful launches and sustained growth.
Business Branding
The Fastest Way to Remove Bad Press (And What to Do If You Can’t)
Negative press can damage your reputation, but with a mix of legal tools, platform reporting and strategic content creation, you can often remove or bury harmful coverage and start rebuilding trust.
By Ross Kernez
Building a Business
How This Entrepreneur is Turning the ‘Cat Lady’ Trope Into a Pop Culture Powerhouse
Entrepreneur Susan Michals transformed the negative "cat lady" stereotype into a thriving pop culture phenomenon with CatCon, the world's largest cat-focused event.
By Leo Zevin