Video Marketing | Page 6

Marketing

The Year of the Video: 5 Ways to Master a New Must-Do

Video accounts for approximately three-quarters of all web traffic. Get started with platforms that make it easy to package high-quality visuals and distribute across multiple channels.

By Lucinda Honeycutt

Marketing

10 Ways for Entrepreneurs to Excel With Live Video

By Marsha Hunt

Marketing

4 Steps to Creating Effective Online Videos

By Sam DeZeeuw

Marketing

6 Mistakes to Avoid When You Make a Promotional Video

By Zach Cutler

Marketing

How to Create a Viral Video Smash Hit

If your video can evoke a positive emotion that can be tied back to your brand, you're on the right path.

By Nathan Chan

Human Resources

Use Video Education Campaigns to Grow Your Business

Video marketing is a key way to draw attention to your skills, leverage your credibility, and provide thought leadership.

By Jill Schiefelbein

Marketing

10 Top Live Video Influencers to Follow

Video is a nascent marketing channel that, when combined with influencers, is certain to be powerful.

By Cynthia Johnson

Marketing

5 Tips on How to Explain a Business to the Masses With Video

One of the easiest ways for businesses to harness the power of video is through animated "explainer" videos.

By Seth High

Marketing

4 Ways Your Video Can Forge a Personal Connection and Grow Your Brand

Elon Musk used video to break down barriers. So did YouTube's Susan Wojcicki, and PepsiCo's Indra Nooyi. You can, too.

By Vern Oakley

Marketing

5 Things You Should Know About the New Age of Video Marketing

Video marketing is taking over the content world. Don't miss out.

By Calvin Wayman

Marketing

6 Steps to Creating the Perfect Marketing Video (Infographic)

How any company can make an impactful video, based on science and experience.

By Eric Hinson

Marketing

How to Make Room for Video in Your Content Strategy

Start small, focus on quality and use modern methods to get the most out of this powerful communication tool.

By Samuel Edwards

Marketing

4 Keys to Creating the Video Ad Your Business Needs

Distributing a message is easier via video than with other media, including your website. The catch is, that video has to be good.

By Hope Horner

Marketing

This Viral Marketing Video Reached 250 Million Views in Just 48 Hours

The creators behind some of the most viral videos online explain how you can make your own marketing videos just as sensational.

By Jason Fell

Marketing

3 Questions to Ask Yourself Before Diving Into Video Marketing

According to the data, videos trump photos on social media.

By Jim Rudden

Marketing

8 Ways to Avoid Common Video Marketing Mistakes

Focus on telling stories about people using your products and the benefits that they derive from using them.

By Gordon Tredgold

Online Presence

Instagram Observes Snapchat, Does It Better

Instagram Live borrows concepts from Facebook and Snapchat, making smart adjustments to further engage its growing user base.

By Lesya Liu

Marketing

8 Holiday Tips for Better Branded Video Content

Strengthen your brand image through appropriately themed video content.

By Samuel Edwards

Online Presence

20 Ways to Grow Your YouTube Live Audience

Your YouTube channel allows you to build a top-quality live-event series that connects with viewers.

By Eric Siu

Building a Business

12 Live Streaming Video Tips to Build Your Brand and Business

Stand out, and get noticed.

By Matt Sweetwood

Marketing

Top 8 Marketing Trends That Will Define 2017

Serious marketers use every tool in the kit, from native ads and influencer channels to visual storytelling and now-or-never expiring content.

By Deep Patel

Building a Business

Building a Live-Video Streaming Studio Isn’t Close to as Expensive as You Think

For fewer zeroes than you think, you can give your content an authentic immediacy and put your audience right in the middle of the action.

By Peter Daisyme

Marketing

9 Ways to Increase Landing-Page Conversions

Headlines and visuals rule. Keep your most compelling content 'above the fold' and make your call to action an unmistakable target.

By Mike Taylor

Marketing

6 Tips to Double the Success of Your Video Marketing Campaign

Start with a story people care about, and don't forget that 'call to action' button.

By AJ Agrawal

Marketing

3 Ways Webinars Might Be Stalling Your Business From Growth

Get honest about whether or not a webinar will help your next personal or business steps.

By Kimanzi Constable

Building a Business

3 Steps to Creating a Video Marketing Campaign

You heard videos are the hot, new thing online, but you don't know how to integrate them effectively. This post tells you how.

By Chuck Cohn

Online Presence

10 Social Media Posts That Deserve a Place in Your Content Calendar

These easy-to-customize structures can help you drive up engagement and attract a community of avid brand users.

By Andrew Raso

Marketing

8 Signs You’re Live-streaming for the Wrong Reasons — And How to Overcome Them.

Live-stream may be the shiny new toy in your marketing arsenal. But that doesn't mean you should use it.

By Jill Schiefelbein

Marketing

These Videos Will Give You the Summary of Big Business Books in Just 4 Minutes

Along with providing some helpful advice to viewers, these videos are great content marketing for the company that produced them.

By Stephen J. Bronner

Tech

5 Ways to Create an Almost-There Prototype Marketing Video

Building it makes your idea real; video captures it visually. Do less of the first and more of the second to test the market sooner.

By Stephen Key