Rebranding: Page 8
How to Name (Or In Some Cases, Rename) Your Company
Naming a company is hard, and founders often get it wrong.
Top 10 Reasons to Rebrand Your Business (Infographic)
In order to grow, sometimes you've got to go back to the drawing board.
Does Your Company Image Need a Refresh? What to Do When It's Time to Rebrand
Make sure your logo and messaging match who you are right now.
After 10 Years of Unprofitability, 2 Breakthroughs Led This Entrepreneur to a $100 Million Brand
Jim Scott's beverage company features famous characters as bottle toppers, and it recently underwent a huge rebranding.
6 Signs Your Company Needs to Rebrand
Brands can and should evolve as the market changes. But be sure you are rebranding for the right reasons.
Sadly, It's Time to Break up With Your Brand and Move on
Be honest, get help and know what you want in a new brand.
These 13 Skills Will Improve Your Branding Efforts
Time to Revamp Your Old Family Business
The main change begins with the mindset and one needs to have a very progressive approach
4 Ways to Reach a New Target Audience Without Abandoning Your Old One
Four strategies to reach a new demographic without changing what current customers already love about your company.
Put Data Front and Center to Guide Your Rebranding
Ace your rebranding efforts by incorporating data about customers, competitors and yourself.
Parameters a Business Needs to Consider Before its Rebranding Attempts
A rebranding initiative is a reflection of an evolved audience and how a brand reacts to serve the needs of that new audience
#5 Rebranding Tips From A 105-year-old Company
Engage as many people as you can because every individual has a different perspective
Top Takeaways from the 'Most Interesting Man in the World' Campaign
There's a new actor playing the wildly effective role. Why has this Dos Equis campaign been such a smashing success?
Chief Brand Officer: Why Companies are Moving Beyond the Traditional Marketing Roles
Uber's hire of a Chief Brand Officer has given the designation name, fame and new responsibilities.
UAE Startup Compareit4me Is Now Yallacompare
Say goodbye to compareit4me- and welcome yallacompare!