Customer Feedback | Page 5

Marketing

Online Reviews Are the New Social Proof

Star ratings and testimonials from strangers influence behavior and buying habits. It's time to start managing the conversation around your brand.

By Chris Campbell

Building a Business

How to Create an Amazing Customer Experience

Track and understand your customer's behavior. That's what's key.

By Thomas Smale

Building a Business

Test These 3 Feedback Strategies Before You Launch Your Startup

If you don't validate your business idea with potential customers, you can't know if you're really offering them what they want or need.

By Iman Jalali

Thought Leaders

Customer Service Depends on Relationships Even in the Mobile Age

Our instant-gratification culture means you need to respond quickly, provide value and let customers decide how and when to start the conversation.

By Cynthia Johnson

Building a Business

How Criticism Can Save Your Small Business

Don't let your mistakes get you down. Instead, use them to your advantage.

By Patrick Schock

Thought Leaders

The Art of Failing Well

Admitting mistakes is how we stretch and grow. Make the most of these critical learning opportunities.

By Austin McChord

Building a Business

The 3 Ways You Can be Certain Your Customers Feel Appreciated

They may not always be right, but you must listen. Not much to ask, really, and it doesn't cost a penny.

By Greg Hong

Thought Leaders

Do You Know What Your Customers Want? Are You Sure?

Your world revolves around your customers, not the other way around. Treat them like it.

By Daniel Newman

Building a Business

Rapid Prototyping: The Best Route to Happy Customers

Transform product development from a guessing game into great market research: 4 ways how.

By Tony Scherba

Building a Business

Leveraging Feedback and Referrals for Growth

Gathering and promoting feedback can lead to big wins.

By Heather Wied

Thought Leaders

7 Traits of Exceptional Leaders In the Age of Customer Feedback

Leadership increasingly involves your ability, and willingness, to listen.

By Chris Campbell

Thought Leaders

5 Tips for Dealing with Unhappy Clients

If you simply demand pay, you will have won the battle and lost the war.

By Doug and Polly White

Marketing

Prime Day Fail: What Merchants Need To Know

Get creative and use Prime Day to build value for your storefront. Learn what your customers want and prepare for the holiday season.

By David Nicholls

Building a Business

Customer Loyalty Is Spelled N-P-S

NPS is a measurement tool that helps businesses gauge how likely customers are to refer others.

By Todd Latz

Building a Business

Don’t Let ‘Stealth Mode’ Sink Your Startup

If you want investors, partners or customers to notice you, they have to know you exist.

By Zach Ferres

Building a Business

4 Steps to Maximizing Customer Referrals

You can spend all you want on marketing, but the single-best new customer is still a referred new customer.

By Shaun Buck

Building a Business

How to Build a Brand That Stands the Test of Time

Branding can serve as an incredible asset for customer retention, which should inform the foundation of your philosophy.

By Jana Barrett

Marketing

7 Ways to Get Your Customers to Actively Promote Your Brand

Brand loyalty is all well and good. But what you want is brand evangelism.

Building a Business

Want to Build Loyalty in the Age of Ecommerce? Trust Your Customers. Don’t Expect Them to Trust You.

Here are ways to develop customer loyalty when the competition is a click away.

By Jeff Booth

Thought Leaders

4 Steps to Keep Feedback From Being Useless

Feedback given the right way gives us actionable data that creates value and narrows business gaps.

By Matthew Wride

Building a Business

Customer Service Lessons Learned on the Road

What's the difference between how you're treated by a) an airline and b) a car rental company. Sometimes, a lot.

By Doug and Polly White