Building a Business
Why Your Business Needs a Chief Customer Advocate
Businesses of all sizes would be well served giving their customers a seat at the table with an executive that represents their interests.
By Carol Roth
Customer Feedback | Page 7
Building a Business
Don’t Go With Your Gut. Let the Market Tell You What It Needs.
Here are seven suggestions to get the valuable insight you need to make your business idea a likelier success.
By Stephen Key
Building a Business
Sorry to Tell You But Some Customers Want to See Your Business Fail
It's unfortunate psychology but some people can't just leave it at buying from your competitor.
Building a Business
6 Tips on Getting Customer Feedback and Making It Actionable
While qll entrepreneurs know that customer insights are invaluable to product design and continued improvement, acquiring and organizing useful feedback is easier said than done.
By David Chait
Business News
Brand Managers Ignore 80 Percent of Complaints on Twitter
U.S. companies are under the global average for responding to consumers' questions and concerns on social media, a new report says.
By Kevin Allen
Building a Business
4 Steps to Attracting and Building Better Customers
When you're operating on a budget, you can't fulfill every whim, so part of the responsibility -- and surely thrill -- of owning a business is learning to set and then meet your clients' expectations.
By Jana Barrett
Building a Business
8 Ways to Offer Stellar Customer Service That Don’t Cost a Penny
Prompt response, patient listening and sincere follow up keeps customers happy and solves most problems when they aren't.
Building a Business
7 Ways to Ensure Success and Profitability When Starting a Business
Today's successful entrepreneurs start their businesses backwards.
By Geoff Woods
Business News
The Tools and Strategies You Need to Track Every Important Social Conversation
In order for companies and brands to excel at responding to their audience in a genuine way, they must first excel at social listening.
By Caerley Hill
Building a Business
4 Reasons You’re Lucky That Angry Customer Is Yelling at You
Listening to unhappy customers is a hard but valuable way to learn how to improve your business and better than them disparaging you on social media.
By Rohan Ayyar
Thought Leaders
Bringing a ‘Customer-Centric’ Focus to Life at Your Company
As Don Peppers and Martha Rogers wrote, "Without customers, you don't have a business. You have a hobby."
By Alex Raymond
Entrepreneurs
6 Strategies for Getting Really Great Customer Service
You'll never have to suffer through that surly waiter again.
By Chip R. Bell
Business News
9 of the Biggest Complaints About the Apple Watch
The smartwatch has only been available for a little more than a week, but early adopters and reviewers have already pointed out some of its shortcomings.
Building a Business
5 Ways to Know If Your Business Idea Is Brilliant or a Bust
No matter how great the concept, you need real-world feedback to see if your startup will fly. Here's how to get it.
Business News
The Airlines and Hotels That Rank Highest for Customer Service
Which companies came out on top? Find out here.
Building a Business
5 Essentials for Achieving Long-Term Success in the Tech Sector
Attrition for tech startups is wholesale, so a company that has adapted and prospered for more than 30 years is worth studying.
Building a Business
How to Talk to Your Angriest Customers
Oftentimes, a negative experience can be salvaged and turned into an opportunity.
Building a Business
Test Drive These 4 Elements to Increase Mobile App Traction
If you're relentless in optimizing these components of your product, it will be superior and find a bigger audience.
Building a Business
4 Signs Your Startup Has Officially Matured Into an Established Enterprise
While every business begins its life as a startup, here's how to determine that you're on the growth path.
Building a Business
How to Respond to Bad Reviews to Build Customer Loyalty
Here's what to do when your business gets slammed on Yelp or other review sites.
Building a Business
Show Your Work: Letting a Great Product Sell Itself
There is a fundamental difference between simply using a product versus using a product where you also know its history and how it was conceived. The latter elicits an emotional connection.
By Paul Jun
Building a Business
Don’t Let Overthinking Your Product Launch Cost You Competitive Advantage
The pursuit of perfection can be the greatest threat to market success for your brilliant business idea.
Marketing
10 Ways to Discover Customer Sentiment About Your Business
Random complaints or compliments are no substitute for systematically keeping tabs what your customers have to say.
By John Rampton
Building a Business
The Retailers Shoppers Like the Most
A certain e-commerce giant topped the list of favorites, according to a new survey.
Marketing
Getting the Best Testimonials From Clients to Use in Your Marketing
Top performers get the best testimonials with a simple trick. They write them for their clients. Really.
Building a Business
The Value of Giving Testimonials and Reviews
Providing testimonials on a website of a company with whom you've done business has several benefits.
Marketing
How to Spin a Bad Online Review
Don't let a negative customer experience define your company's brand. Here's how to fix things.