Entrepreneur's Magazine: September 2010

Cover Story
It Doesn't Take a Million...
Here's how four ultra-successful twentysomethings leveraged their brilliant ideas into major businesses online. And how you can, too.
Features
Who Says No One is Shopping?
In just three years, entrepreneurs like Adam Bernhard have created a new retail niche--private sample-sale websites--that has grown into a $1 billion business and changed the way America shops.

The Power of the Portable
Determine your price range, the importance of style, the features you need and how often you're likely to drop your computer (and from how high). Then choose your weapon from our guide to the best laptops for the mobile entrepreneur.

Fresh Thinking
Our list of the newest franchises is proof that a creative approach succeeds in even the toughest times

Life Beyond the Shelf
Procter & Gamble is re-creating two of its iconic brands--Tide and Mr. Clean--as dry cleaning and carwash franchises

Freelance Nation
Almost every company in America is outsourcing at least part of its work--but not always getting the results it needs. Here's how to do it right.


Columns
Doing Good
Sweet Charity
Making honey becomes a big business for teenage sisters--and a big benefit for cancer research.

Editors Note
The Internet Machine
The evolution of the Internet has dramatically altered the way we work and buy.

Franchise Ink
Flipping the Switch
Marcel Fairbairn saw huge potential in the newest LED lights--so he quit lighting concert stages and created LED Source.

Opportunities
Brooklyn, Hello!
A few words with Larry King, the newest Original Brooklyn Water Bagel franchisee

Your Money
Fly Higher
How to get the maximum benefits from your airline travel rewards program

Going Forward
Article
Five Lessons from the Old Spice Man
A look inside the successful new media campaign from an old-school brand

Ask a Pro
The Boss of You
Q: How can I stop being such a control freak?

How to Stop Being A Control Freak
You've got to learn to let go. And ironically, you can't do it alone.

Business Unusual
Ultimate Flying Machine
Two L.A. entrepreneurs have dreamed up the perfect plane for the weekend aviator.

Jargon
Jargon: Osmosis Marketing
Forget traditional marketing methods--if osmosis marketing worked for Justin Bieber, it'll work for you

Money
Who Is Getting VC
Radio Days Revisited
BlogTalkRadio seizes on an overlooked market niche--and a new round of funding.

Start It Up
Back Page
An Early Run for Riches
The mobile app market has no age restrictions. Meet game developer Joseph Hudicka.

College Startups
Reinventing the Wheels
Getaround combines the car rental business with mobile technology and environmental awareness.

Finance for Startups
From Friending to Funding
What if total strangers gave you money to start a business and didn't even ask to be paid back? At IndieGoGo.com, they just might.

Wacky Ideas That Just Might Fly
Wild Boys
Meet the makers of Spirit Hoods, a line of fuzzy, fake-fur headgear that resembles skinned, stuffed animals.

Tech
Articles
Hear It Now
Turn on, plug in, get more done--with better sound quality

Buying Apps in the Google Cloud
Here are some must-have apps for small businesses.

Time to Upgrade
A new study finds a big lean toward new tech investment.

Mobile Tech
Where Healthcare Meets Wireless
West Wireless Health Institute is kick-starting innovation in two realms that need each other's help.

A Small Step Toward Better Connections
Femtocells can help patch that nasty drop zone in your mobile office.

Shiny Object of the Month
Get a Visual
With the Vue, you and your business can have video-backed peace of mind.

Web
Article
Beware the Bitter Twitter
Here are some dos and don'ts in using social networks for communicating.

Facebook's Face-Off
Are the social media giant's privacy woes a concern?

Build a Website
Websites in Motion
When you're designing your site for the mobile web, the secret is simplicity.

Website to Watch
Your Management Guru
Meet Milton, a virtual office manager for small businesses in need of supervision.

Marketplace
Try online printing from The UPS Store®
Magazine Resources

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