Entrepreneur's Magazine: September 2010 |
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Cover Story
It Doesn't Take a Million...
Here's how four ultra-successful twentysomethings leveraged their brilliant ideas into major businesses online. And how you can, too.
Features
Who Says No One is Shopping?In just three years, entrepreneurs like Adam Bernhard have created a new retail niche--private sample-sale websites--that has grown into a $1 billion business and changed the way America shops. The Power of the Portable Determine your price range, the importance of style, the features you need and how often you're likely to drop your computer (and from how high). Then choose your weapon from our guide to the best laptops for the mobile entrepreneur. Fresh Thinking Our list of the newest franchises is proof that a creative approach succeeds in even the toughest times Life Beyond the Shelf Procter & Gamble is re-creating two of its iconic brands--Tide and Mr. Clean--as dry cleaning and carwash franchises Freelance Nation Almost every company in America is outsourcing at least part of its work--but not always getting the results it needs. Here's how to do it right. Columns
Doing GoodSweet Charity Making honey becomes a big business for teenage sisters--and a big benefit for cancer research. Editors Note The Internet Machine The evolution of the Internet has dramatically altered the way we work and buy. Franchise Ink Flipping the Switch Marcel Fairbairn saw huge potential in the newest LED lights--so he quit lighting concert stages and created LED Source. Opportunities Brooklyn, Hello! A few words with Larry King, the newest Original Brooklyn Water Bagel franchisee Your Money Fly Higher How to get the maximum benefits from your airline travel rewards program Going Forward
ArticleFive Lessons from the Old Spice Man A look inside the successful new media campaign from an old-school brand Ask a Pro The Boss of You Q: How can I stop being such a control freak? How to Stop Being A Control Freak You've got to learn to let go. And ironically, you can't do it alone. Business Unusual Ultimate Flying Machine Two L.A. entrepreneurs have dreamed up the perfect plane for the weekend aviator. Jargon Jargon: Osmosis Marketing Forget traditional marketing methods--if osmosis marketing worked for Justin Bieber, it'll work for you Money
Who Is Getting VCRadio Days Revisited BlogTalkRadio seizes on an overlooked market niche--and a new round of funding. Start It Up
Back PageAn Early Run for Riches The mobile app market has no age restrictions. Meet game developer Joseph Hudicka. College Startups Reinventing the Wheels Getaround combines the car rental business with mobile technology and environmental awareness. Finance for Startups From Friending to Funding What if total strangers gave you money to start a business and didn't even ask to be paid back? At IndieGoGo.com, they just might. Wacky Ideas That Just Might Fly Wild Boys Meet the makers of Spirit Hoods, a line of fuzzy, fake-fur headgear that resembles skinned, stuffed animals. Tech
ArticlesHear It Now Turn on, plug in, get more done--with better sound quality Buying Apps in the Google Cloud Here are some must-have apps for small businesses. Time to Upgrade A new study finds a big lean toward new tech investment. Mobile Tech Where Healthcare Meets Wireless West Wireless Health Institute is kick-starting innovation in two realms that need each other's help. A Small Step Toward Better Connections Femtocells can help patch that nasty drop zone in your mobile office. Shiny Object of the Month Get a Visual With the Vue, you and your business can have video-backed peace of mind. Web
ArticleBeware the Bitter Twitter Here are some dos and don'ts in using social networks for communicating. Facebook's Face-Off Are the social media giant's privacy woes a concern? Build a Website Websites in Motion When you're designing your site for the mobile web, the secret is simplicity. Website to Watch Your Management Guru Meet Milton, a virtual office manager for small businesses in need of supervision. |
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