Back to Encyclopedia

Starting A Business

Fictitious Name Certificate

Definition: A legal document showing the operating name of a company, as opposed to the legal name of the company. In the case of a corporation, a fictitious business name is any name other than the corporate name stated in its articles of incorporation.
Read More

Doing Business As (DBA)

Definition: The operating name of a company, as opposed to the legal name of the company. Some states require DBA or fictitious business name filings to be made for the protection of consumers conducting business with the entity.
Read More

Business Incubator

Definition: An organization designed to accelerate the growth and success of entrepreneurial companies through an array of business support resources and services that could include physical space, capital, coaching, common services, and networking connections
Read More

Business Name

Definition: The name by which people know your business. Different from your dba--which is the legal name you register for your business, this is the name you'd use to advertise and sell your products and services.
Read More

Business Opportunity

Definition: Legal definitions vary; in its simplest terms, a business opportunity is a packaged business investment that allows the buyer to begin a business. The Federal Trade Commission and 25 states regulate the concept.
Read More

Business Permits

Definition: A legal document that offers proof of compliance with certain city or state laws regulating structural appearances and safety as well as the sale of products
Read More

Pricing a Product

Definition: To establish a selling price for a product
Read More

Pricing a Service

Definition: To establish a selling price for a service
Read More

Naming a Business

Definition: The act of selecting a word or words by which your company will be known
Read More

Popular Articles

Technology

Microsoft to Go 'Carbon Negative' by 2030 to Combat Climate Change

Microsoft originally sought to become a 'carbon neutral' company, meaning it could generate carbon emissions as long as it offset them through other means, but "in short, neutral is not enough to address the world's needs," says Microsoft president Brad Smith.
Flying cars

Toyota Invests $349 Million in Flying Taxi Startup

The startup, Joby Aviation, is developing a piloted, five seat eVTOL
Investing

How to React When a Recession Is Approaching

When the market is taking a dip, here is how you can recover.
Success

Why Lifelong Learning is the Key to Entrepreneurial Success

The key to success has less to do with obsessing over consuming the 'right kinds' of materials and more to do with how you use what you learn.

Entrepreneur Media, Inc. values your privacy. In order to understand how people use our site generally, and to create more valuable experiences for you, we may collect data about your use of this site (both directly and through our partners). By continuing to use this site, you are agreeing to the use of that data. For more information on our data policies, please visit our Privacy Policy.