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Startup Toolkit

Once you've found the right idea, these guides can help you get started.

10 Trends That Could Change Your Business

From crowdsourced shopping to mancessories to new ways to get green: The 10 trends that will define opportunity next year.

Are You Ready to Launch?

Three key questions to ask yourself before you start your own business

Business Planning for the 'Lean Startup'

This next-generation strategy calls for planning--and revising--as you go.

The Four Keys to Raising Capital

Address these four points clearly and confidently, and your investors are likely to buy in.

Success Stories

Get inspired by these entrepreneurs who have taken their idea and made it a success.
Don't Be the Cheapest, Be the Best

Don't Be the Cheapest, Be the Best

by Mike Templeman
When pricing your product or service, instead of sweating the pennies, look at how you can charge more by offering a better quality experience for your customer.
January 30, 2015
5 Reasons Why Being Unrealistic Is a Good Strategy

5 Reasons Why Being Unrealistic Is a Good Strategy

by Zach Cutler
Throw reality out the window and start dreaming. It just may lead you to greatness.
January 29, 2015
The Story of a CEO Who Grew Up on Food Stamps

The Story of a CEO Who Grew Up on Food Stamps

by Chelsea Berler
A businesswoman shares lessons from her hard climb -- from humble beginnings in North Dakota to running an Alabama marketing agency.
January 29, 2015
Show Your Competitive Edge Without Knocking Your Rivals

Show Your Competitive Edge Without Knocking Your Rivals

by The Staff of Entrepreneur Media, Inc.
Do more than down your rivals. This video shows you how to stand apart using your merits.
January 27, 2015
Don't Let the Fear of Your Idea Being Stolen Hold You Back

Don't Let the Fear of Your Idea Being Stolen Hold You Back

by Stephen Key
Instead, focus your efforts on protecting yourself with these seven strategies.
January 23, 2015
3 Relatively Unknown, But Successful Founders Who Prove Entrepreneurship Is Open to All

3 Relatively Unknown, But Successful Founders Who Prove Entrepreneurship Is Open to All

by Adam Toren
Think being an epic entrepreneur is only open to the elite few? Here are three entrepreneurs who prove it's a lifestyle for anyone.
January 22, 2015
What Makes You Better? Business Plans and Highlighting Strengths.

What Makes You Better? Business Plans and Highlighting Strengths.

by Tanya Benedicto Klich
As you examine your industry and competitors, identify your competitive edge.
January 19, 2015
Non-Disclosures Can Protect Your Idea, or Destroy It

Non-Disclosures Can Protect Your Idea, or Destroy It

by Martin Zwilling
Here are six considerations of when to sign an agreement with investors or other interested parties.
January 16, 2015
How Your Daily Caffeine Fix Is a Silent Killer of Success

How Your Daily Caffeine Fix Is a Silent Killer of Success

by Travis Bradberry
Drinking several cups of coffee a day is hurting your performance far more than it's helping it.
January 15, 2015
5 Ways Small Companies Can Out-Innovate Big Corporations

5 Ways Small Companies Can Out-Innovate Big Corporations

by Steve Sponseller
Leaders of small companies can leverage their business' size and unique culture to rapidly develop and apply creative ideas.
January 14, 2015
4 Reasons Why an Online Business is the Best Investment You Will Ever Make

4 Reasons Why an Online Business is the Best Investment You Will Ever Make

by Thomas Smale
Many opportunities end up being money suckers because of overhead, slow progress and low margins.
January 14, 2015
How to Come Up With an Idea for a Business

How to Come Up With an Idea for a Business

by The Staff of Entrepreneur Media, Inc.
If you know you want to be your own boss but you aren't sure what type of business you want to start, these tips can help you figure that out.
January 8, 2015
Borrow These 8 Lessons From a New Entrant in the Sharing Economy

Borrow These 8 Lessons From a New Entrant in the Sharing Economy

by Peter Gasca
There's big money to be made in people's unused, idle things. One company breaking into the space provides some good examples to follow.
January 8, 2015
Every CEO Can Learn Something About Leadership Watching These 11 Films

Every CEO Can Learn Something About Leadership Watching These 11 Films

by Murray Newlands
This list of movies for winter watching offers plenty of lessons on the qualities that make good leaders and a happy life.
January 6, 2015
Success Can Come at Any Age. Just Look at These 6 Successful Entrepreneurs.

Success Can Come at Any Age. Just Look at These 6 Successful Entrepreneurs.

by Sujan Patel
While much attention is thrown at the teen genius or the college dropout, it's important to remember that often the wiser among us can more easily navigate the road to success.
January 5, 2015
7 Holiday Traditions That Are Practical and Profitable All Year Long

7 Holiday Traditions That Are Practical and Profitable All Year Long

by Dixie Gillaspie
Turn these once-a-year activities into monthly habits and watch your business grow
January 2, 2015
How 5 Gen Y'ers Went From Uncertainty to Success

How 5 Gen Y'ers Went From Uncertainty to Success

by Dan Feld
These tales of inspiration should prompt you to ask yourself, 'is this all there is for me?'
December 31, 2014
20 Questions You Can Ask to Validate Your Startup Idea

20 Questions You Can Ask to Validate Your Startup Idea

by Sujan Patel
Before you commit significant time, money or other resources to launch, take this test.
December 29, 2014
5 Points of Success Entrepreneurs Can Learn From a Masked Street Artist

5 Points of Success Entrepreneurs Can Learn From a Masked Street Artist

by Jonathan Long
New York City-based 'Alec Monopoly' gets paid to paint and has partnered with huge brands and celebrities.
December 29, 2014
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